Sustained implementation of literacy principles

When students conduct “visual analysis,” they break apart commercials, advertisements, and other texts with primarily visual components to determine the composer's target audience, design intentions, and marketing goals. In doing so, students isolate parts to see how media messages contain codes about what what "normal" should look like in our lives,. Sports media composers are keenly aware of the power of narratives to deliver media messages that sell products and services. All visual narratives, whether intended for television, film, video games, or sports news highlights, are carefully edited for quick frames of exhilarating moments. 3) NAMLE's Core Principles of Media LiteracyThis course has been designed to contribute to media literacy education so high school seniors develop the habits of inquiry and skills of expression that they need to be critical thinkers, effective communicators and active citizens in today’s world.

The National Association for Media Literacy Education outlines the key components of such inquiry:

1. Media Literacy Education requires active inquiry and critical thinking about the messages we receive and create.
2. Media Literacy Education expands the concept of literacy to include all forms of media (i.e., reading and writing).
3. Media Literacy Education builds and reinforces skills for learners of all ages. Like print literacy, those skills necessitate integrated, interactive, and repeated practice.
4. Media Literacy Education develops informed, reflective and engaged participants essential for a democratic society.
5. Media Literacy Education recognizes that media are a part of culture and function as agents of socialization.
6. Media Literacy Education affirms that people use their individual skills, beliefs and experiences to construct their own meanings from media messages.

4) The Process for Navigating a Curated Collection of Texts