Despite the work that has been done in tobacco prevention and control, and the great strides that have been made, tobacco is STILL the number one cause of preventable death in Wisconsin and tobacco use remains the single largest preventable cause of disease, disability, and death in the US. Tobacco related deaths are 100% preventable.
An estimated 7,356 Wisconsinites die each year from smoking-related diseases and 15% of those deaths are directly attributable to smoking. Smoking is responsible for 78% of all Wisconsin lung cancer deaths and 14% of all heart disease deaths.
re:TH!NK is working to activate youth to stand up to the tobacco industry, ensure clean air for everyone, and educate WI residents on the dangers of new tobacco products and what can be done to make them less affordable and accessible.