Press

Research related stories in Business Press and Magazines

The following articles in business press feature some of my research findings in a friendly and accessible language for non-academic audience. For a list of my academic articles, please see my CV.

• Mithas, S. 2019. "Crafting sustainable strategies," in: Business India (12-25 August 2019). pp. 134-135. 

• Anderson, S. 2019. "Employers Have Paid $5 Billion In H-1B Visa Fees Since 1999, available at https://www.forbes.com/sites/stuartanderson/2019/04/01/employers-have-paid-5-billion-in-h-1b-visa-fees-since-1999/#351904de68d1," in: Forbes (1 Apr 2019).

• ScienceDaily. 2018. "Green technologies environmentally and profit friendly, https://www.sciencedaily.com/releases/2018/04/180405093206.htm," ScienceDaily (April 5, 2018)

• Cameron, L. 2017. "Digital Intelligence in the Digital Age: Three ways companies can gain a competitive advantage and sustain IT (13 September 2017), https://publications.computer.org/it-professional/2017/09/13/digital-intelligence-in-the-digital-age/."

• Kannan, S. 2017. "Book Review: Applying Tech, http://businessworld.in/article/Book-Review-Applying-Tech/08-05-2017-117771/," in: BW BusinessWorld (May 13, 2017).

• Singh, P. 2017. "Sunil Mithas: Building digital IQ, http://www.livemint.com/Leisure/5r7DO9hzg8QvxLgybuYpBK/Sunil-Mithas-Building-digital-IQ.html," in: Livemint (12 March 2017).

• ScienceDaily. 2017a. "Managers often fail to use or understand their own data on customer satisfaction, https://www.sciencedaily.com/releases/2017/07/170726103020.htm," ScienceDaily (July 26, 2017).

• ScienceDaily. 2017b. "Research tracks global IT's shift from cost-cutting to revenue-boosting, https://www.sciencedaily.com/releases/2017/07/170717221055.htm," ScienceDaily (July 17, 2017).

• ScienceDaily. 2017c. "Why digital strategies matter in bond markets, https://www.sciencedaily.com/releases/2017/12/171221122555.htm," ScienceDaily (Dec 21, 2017).

• Business News Daily. 2017. "Are You Overestimating How Happy Your Customers Are?, https://www.businessnewsdaily.com/10126-overestimating-customers-satisfaction.html," Business News Daily (Aug 6, 2017)

• Interviews and comments in prominent outlets in India such as The Economic Times, Hindustan Times, Bloomberg Quint and Rediff.com/ India Abroad regarding Tata group leadership changes in October 2016. Here are some links:

  • Bloomberg Quint: initial reaction to Bloomberg Quint

  • Rediff - Q&A: “What Tata’s New Leader Must Do” (http://www.rediff.com/business/interview/what-tatas-new-leader-must-do/20161028.htm)

  • Economic Times (Sunday edition) - “Cyrus Mistry's ouster: One more mess for Ratan Tata to sort out before his second exit”http://economictimes.indiatimes.com/news/company/corporate-trends/cyrus-mistry-ouster-one-more-mess-for-ratan-tata-to-sort-out-before-his-second-exit/articleshow/55133980.cms

  • Hindustan Times – “Transformation is Never Easy” – excerpts your ‘Making the Elephant Dance’ book is to add context to the current developments: http://www.hindustantimes.com/books/transformation-is-never-easy/story-Ly44c7OBuuTb9ed9c3hk9L.html

• ScienceDaily. 2016. "How companies can synchronize digital strategies and investments, https://www.sciencedaily.com/releases/2016/04/160404134215.htm," ScienceDaily (April 4, 2016).

• Arora, V. 2015. "Architecting the next curve; Together, https://www.peoplematters.in/article/2015/12/22/strategic-hr/architecting-next-curve-together/12695?utm_source=top_nav&utm_medium=article&utm_content=12695&utm_source=peoplematters&utm_medium=interstitial&utm_campaign=learnings-of-the-day(link is external)," in: People Matters (22 Dec 2015). p. 66.

• Mithas, S. 2015. "A Saga of Excellence," Indian Management (September), pp. 47-50. 

• Sharma, G. S. 2015. "Tata group chronicles, http://businessworld.in/article/Tata-Group-Chronicles/20-11-2015-88537/(link is external)," in: BW BusinessWorld (17-30 Nov 2015). p. 115

• Sen, S. 2015. "Making the Elephant Dance book review: Jumbo run, http://www.financialexpress.com/article/industry/jobs/making-the-elephant-dance-book-review-jumbo-run/156401/(link is external)," in: Financial Express (25 Oct 2015). Mumbai.

• Gupte, M. 2015. "How a downturn changed Tata's world view "https://terpconnect.umd.edu/~smithas/papers/Gupte2015TheEconomicTimesNewDelhi.pdf(link is external) in: The Economic Times (30 July 2015). New Delhi: p. 04 (ET Panache Supplement)

• Salkin, J. 2015. "Tata group's success formula (firstaired on MPTV on 9 April 2015(link is external)), available at https://youtu.be/dwUQgTejWP4(link is external)." MPTV

• Mithas, S. 2015. "Indian and American students can complement each other: Sunil Mithas(link is external); available at http://theindiandiaspora.com/news-details/conversations/primary_news/ind...(link is external)," S. Talukdar (ed.). Indian Diaspora (7 Feb 2015)

• Bailey, D. M. 2015. "Rediscover an Organization’s Potential with the “Baldrige Criteria’s Power(link is external)” (20 Jan 2015), available at  http://nistbaldrige.blogs.govdelivery.com/2015/01/20/rediscover-an-organ...(link is external) "

• Baldrige Performance Excellence Program (National Institute of Standards and Technology) "'Making an Elephant Dance': How the Baldrige Criteria Helped Transform a Global Conglomerate(link is external) (5 Sept 2014), available at http://www.nist.gov/baldrige/tata.cfm(link is external)," 2014

• Many prominent dailies in India such as The Economic Times, Business Standard, Financial Express, The Telegraph, Asian News International (ANI) and many other media outlets covered Indian release of my book by Penguin in July/ August 2015

• Weinman, J. 2015. "4 Ways To Exploit IT For Competitive Advantage, available at https://www.forbes.com/sites/centurylink/2015/06/23/4-ways-to-exploit-it-for-competitive-advantage/#563cc6bb1cbc," in: Forbes. Forbes (June 23, 2015)

• Maryland Public Television interview on my new book with Jeff Salkin [Salkin, J. 2015. "Tata group's success formula (first aired on MPTV on 9 April 2015)." MPTV]

• Rubinstein, D. 2015. "Industry Watch: Successful software development, available at http://sdtimes.com/industry-watch-successful-software-development/," in: SD Times (30 April 2015). p. 62

• Mithas, S. 2015. "Indian and American students can complement each other: Sunil Mithas(link is external); available at http://theindiandiaspora.com/news-details/conversations/primary_news/ind...(link is external)," S. Talukdar (ed.). Indian Diaspora (7 Feb 2015)

• Bailey, D. M. 2015. "Rediscover an Organization’s Potential with the “Baldrige Criteria’s Power” (20 Jan 2015), available at http://nistbaldrige.blogs.govdelivery.com/2015/01/20/rediscover-an-organizations-potential-with-the-baldrige-criterias-power/ "

• Baldrige Performance Excellence Program (National Institute of Standards and Technology) "'Making an Elephant Dance': How the Baldrige Criteria Helped Transform a Global Conglomerate (5 Sept 2014), available at http://www.nist.gov/baldrige/tata.cfm," 2014

• Brown, M.G. "How to Detect Organizational Cancer and Promote Business Excellence, http://www.industryweek.com/detect-organizational-cancer," in: Industry Week (18 Sept 2014), 2014

• Gatelier, A. "European Research Paper of the Year 2013, The Winner of the ERPOTY 2013 Award!,(link is external) http://blog.cionet.com/2013/06/04/the-winner-of-the-erpoty-2013-award/(link is external) " in: CIONet (4 June 2013), 2013

• Dataquest, Jan 2013, on research linking IT investments with firm profits

• Maryland Public Television interview on my "Digital Intelligence" Book, August 2012 [Salkin, J. 2012. "Improving your digital intelligence (first aired on MPTV in 2012)." MPTV]

• Washington Post article (Capital Business, 2 July 2012)

• Computerworld, CIO.com, Forbes.com and many other online outlets and blogs, March-April 2012, on research linking IT investments with firm profits

  • Weinman, J. 2012. "Does cloud computing matter?, available at http://www.forbes.com/sites/maribellopez/2012/05/01/does-cloud-computing-matter/," in: Forbes (May 1, 2012). Forbes

  • Thibodeau, P. 2012. "IT investments deliver profits, study finds, available at http://www.cio.com/article/703417/IT_Investments_Deliver_Profits_Study_Finds, accessed 3 Apr 2012," in: CIO

• Interviewed by apps2us.com for the "Digital Intelligence" book, Jan 2012

• Thibodeau, P. "IT investments deliver profits, study finds, (link is external)available at http://www.cio.com/article/703417/IT_Investments_Deliver_Profits_Study_F...(link is external), accessed 3 Apr 2012," in: CIO, 2012

• Dodge, J. "IT investments have greater impact on profitability than R&D or advertising, MIT reports ,(link is external) available at http://www.enterprisecioforum.com/en/blogs/jdodge/it-investments-have-gr...(link is external), accessed 3 Apr 2012," in: CIO Enterprise CIO Forum, 2012

• Maryland Public Television, interview on Research related to United States Visa Policies for IT professionals [Salkin, J. 2010. "Mithas and Lucas on SBCU (first aired on MPTV in 2010)." MPTV]

• CIO.com, Computerworld.com, Techcrunch.com, eWeek and many other outlets, April-June 2010, on Research related to United States Visa Policies for IT professionals

• Overby, S. "H-1B Visa Holders Earn More Than U.S.-Born IT Professionals, Study Claims,(link is external) available at http://www.cio.com/article/print/594381(link is external)," CIO (May 20, 2010)) 2010.

• Wadhwa, V. "Why Policy Makers Should Review the Facts Before Marching to the Drumbeat of the Xenophobes, (link is external)available at http://techcrunch.com/2010/05/29/why-policy-makers-should-review-the-facts/(link is external)," TechCrunch (29 May 2010) 2010.

• InformationWeek, EE Times, Career Mag, Processor.com, April-June 2009, on Research related to United States Visa Policies for IT professionals

• Financial Times, US News and World Reports, Forbes, WTOP News, Examiner, Graduate Management Admissions Council, PR Newswire and numerous other media websites and outlets, March/April 2008, featured research reported in Management Science March 2008 lead article on economic value of MBA and IT Experience for IT professionals

• Winner, R. " "IT and firm profitability (available at http://www.rhsmith.umd.edu/research/ras/Oct2009/ITProfitability.html)," in: Research@Smith(link sends e-mail), 2008, pp. 6-7

• McGee, M.K. "Foreign IT Pros Working In U.S. Earning More Than Americans(link is external), available at http://www.informationweek.com/news/global-cio/h1b/showArticle.jhtml?art...(link is external)," in: InformationWeek (April 28, 2009), 2009.

• "Value of MBA, available at http://rhsmith.umd.edu/smithbusiness/fall2008/knowledgetransfer/mbavalue...,"

• Winner, R. " "Could Your Job be Offshored (available at http://www.rhsmith.umd.edu/research/ras/jan2008/onlineonly.mithas.html)," in: Research@Smith(link sends e-mail), 2008

• Harvard Business Review, March 2007: Journal of Marketing 2006 article mentioned in a Forethought article by Hart, C. W. titled “Customer service: Beating the market with customer satisfaction.”

• Wagner, D., "Success factors in outsourcing service jobs: Which jobs are good candidates for global disaggregation?(link is external) " MIT Sloan Management Review (48:1) 2006, p. 7 (Available at http://sloanreview.mit.edu/smr/issue/2006/fall/03/(link is external))

• Securities Daily, China, May 2006, on IT, Customer Satisfaction and Stock Price Research

• "Stock tips, Smith Business Magazine, Fall 2006(link is external) "

• Agarwal, S., "Increased customer satisfaction increases stock prices " in:Research@Smith(link sends e-mail) (Available at http://www.rhsmith.umd.edu/research/ras/spring2006/2.html), Spring 2006, p. 2

• Hoffman, Thomas, "An MBA Pays (And So Does a Y Chromosome)"(link is external), Computerworld, July 4, 2005. (Available at http://www.computerworld.com/action/article.do?command=viewArticleBasic&...(link is external))

• Sullivan, B.K., "Men Who Have MBAs Are Highest-Paid in Technology, Study Finds," in: Bloomberg (May 26, 2005), 2005

• Bloomberg News, Computerworld, Houston Chronicle, Kansas City Star, San Jose Mercury News, Charlotte Observer, St. Paul Pioneer Press, Lexington Herald-Leader, Tallahassee Democrat, Biloxi Sun Herald, Grand Forks Herald, Macon Telegraph, Duluth News-Tribune, San Luis Obispo Tribune, The University Record at University of Michigan, Press Trust of India, The Economic Times, The Tribune of India, Rediff.com, Indiatimes.com, May 2005, on Research related to effect of MBA education on salary of IT professionals

• INFORMS News, April 2005, Best paper award

• InformationWeek, Systems Management Pipeline, Developer Pipeline, November 2004, on Research related to effect of MBA education on salary of IT professionals

• Garvey, Martin J., "Is an MBA worth it?", InformationWeek (Issue number 1012; November 1, 2004), pp. 31-33.

• Control-F1 Newsletter, January 2003, on IT- Customer Satisfaction Research

• Chabrow, Eric, "Keep 'Em Happy" , InformationWeek (Issue 907, 23 September 2002), pp. 20-22.

• Research featured by Microsoft, Siebel, University of Michigan, University of Maryland websites and many other online publications several times

Talks and Interviews

1. Keynote address to about 850 senior HR  professionals and business leaders at 19th National Human Resource Development Network (NHRDN) Conference at Taj Palace Hotel, New Delhi on 19 Nov 2015(link is external) (see http://nc2015.nationalhrd.org/speakers.html(link is external)) as part of a panel. The other panelists were B Ashok (Chairman, Indian Oil), Josh Bersin (Deloitte) and Dr Rishikesha Krishnan (Director, IIM Imdore).

2. Talk at National Management & IT Symposium (link is external)on 10 Dec 2013 in Netherlands

3.  Keynote address to about 300 Indian CIOs at a highly-publicized DQ Live (http://dqlive.in/) conference (link is external)on 12 Dec 2012 at Mumbai organized by a leading IT research and media company. The event and the address was organized around my research on the effect of IT on profits.(link is external) [Here is a news article based on the above event : Shanbhag, S. "IT and business value - Over 300 CIOs attend DQ LIVE, http://www.dqindia.com/dataquest/feature/123163/it-business-value-over-3...(link is external)," in: Dataquest (12 Dec 2012), 2012]

4. Interview on MPTV about the book (link is external): Aired in August 2012

5. app2us.com (link is external)"Interview with Dr. Sunil Mithas, Professor and Author of the "Digital Intelligence" Book, available at http://www.app2us.com/interviews/sunil_mithas.htm,(link is external)" 2012

6. Arford, A. "Sunil Mithas Releases New Book on Digital Intelligence, available at http://www.rhsmith.umd.edu/news/stories/2012/MithasBook.aspx," 2012

7. Interview on MPTV about the H-1B Visa paper : Aired in June 2010

Revised 26 March 2023