Project Brief
Description
Digital Experience Design is a course offered at Kendall College of Art and Design of Ferris State University. This responsive site contains all the completed deliverables for the Fall 2014 section . It can be viewed on a smart phone, tablet, or PC web browser.
Project Scope
A Day In The Life…. of a KCAD college student in the year 2017. A cross disciplinary course where industrial Design, Collaborative Design and Digital Media students collaborate on an integrated, user-experience design problem in the digital realm. They will concept modular digital products, accessories and integrated systems that will provide maximum utility for a KCAD Digital and Traditional Media student in the year 2017.
Approach
A user-experience designer understands that products are only one component in their customer’s complex life experience. They are never isolated from that. So we are really creating a product story that will fit into and affect the on-going narrative of the home, work, personal and school day of a student.
Project Deliverables
- Research
- Interviews
- UX Stories
- Feature Matrix
- Ideation Sketches
- Storyboards
- Feedback
- Presentation Site
Name For Product Line
- Infinity MoDE - Modular Digital Education
Chronological Touch Points
(Where the user, world and technology intersect)
Anticipate 6-10 storyboards for each
- Commute
- Studio Classroom
- Gen Ed / Art History Classroom
- Extended time between classes
- Social/personal out of home
- Home work & sleep time
Physical Touch Points
- Digital devices
- OS and GUI
- Carry case and clothing
- School classroom work space
- School between-class space
- Home work space
Design Drivers
The 3 drivers of user experience design for this project are:
- Aesthetics: the visceral audience reaction to the look, feel, sound, taste and smell.
- Function: the behavioral reaction (learning and social outcomes)
- Brand: the reflective audience reaction; the lasting impression that the work weaves into their story.
The 2017 Time Frame
Based on this (imagined) development cycle. This course would be executing the 2014 phase.
- 2014 design concept development (this is what we are doing)
- 2015 engineering, development, prototyping and tooling
- 2016 product beta launch, testing and marketing
- 2017 full production and introduction