Research Interests
BROAD TOPICS
• Judgment & Decision Making
• Consumer Behavior
• Behavioral & Experimental Economics
• Experimental Philosophy
SPECIFIC TOPICS
• Charitable giving & nonprofit marketing
• Brand perception
• Consumer financial decision making
• Intertemporal choice
• Coordination games & social interactions across cultures
• Perceptions of randomness
• Social marketing and first impressions (marketing the self)
• Political marketing & leader selection
• Disaster relief & humanitarian responding