first you give general information about the project and:

• reason/perpuse of building
• shape/design of building
• component/substance of building
• start and end date/under construction

here is a example of describing a complex which writed by solidere-group:

NORTH SOUKS

Lot 2 Marfaa / Sector E / Entertainment Complex / BUA around 20,000 sq m / Valode et Pistre (France) and Annabel Kassar / Under Construction /

Department Store / BUA around 26,300 sq m / Zaha Hadid Architects (UK-Iraq) / Under Design /

Khan Antoun Bey Square / Area around 10,000 sq m / Under Design / Khan Antoun Bey Parking / 330 car spaces / Annabel Kassar / Under Construction /

Lot 12 Marfaa / L’Orient Le Jour Building / BUA around 5,000 sq m / Rogers Stirk Harbour + Partners (UK) and Samir Khairallah / Under Design

ENTERTAINMENT COMPLEX

The Entertainment Complex is conceived as a major entertainment destination in an avant-garde structure, composed of two parts: the cinemas and the entertainment component. Construction started in February 2010 and is due to be completed end 2012.