Competition Mapping Of Different Antivirus Software's Through Dealers And Customer Research

This is a good MBA Marketing Project Report On Competition Mapping Of Different Antivirus Software's Through Dealers And

Customer Research and was submitted in the partial fulfillment of master of Business Administration to the University of Pune.

The main objectives of this study is to find the market share of different antivirus softwares and to find out different factors that

affect purchasing decision of customers and make recommendations to CAT Computer Services Pvt. Limited to improve the sales.

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