Our Value as REALTORS®

During one of our Signature Book Clubs while reading, "Ninja Selling," Jolene Lehman got inspired by the concept of articulating our value. It is crucial to know Our Value as REALTORS®, so we can express and convey why clients should hire us and the importance of using a real estate professional. Here is a list of a REALTOR®'s value that Jolene and those involved in the book club came up with.

• You are their consultant & trusted advisor

• Knowing & having multiple marketing channels & connections

• Pulse on the market, knowing what is normal

• Constant Communication - answering calls & texts promptly

• Knowing current market negotiations

• Protecting your client's money whether they are buying or selling

• Being a trusted advisor

• Being an objective 3rd party

• Being an educator for the home buying/selling process & having transaction experience

• Knowing typical problems/roadblocks and how to avoid them and/or remedy them

• Understanding and having the ability/skill to negotiate

• Real Estate Contract Expertise

• Knowing how to explain terms to all types of clients

• Understanding & knowing financing options

• Having & knowing connections in the business before-after-and during the transaction - BEING A RESOURCE

• Creating a community with clients

• Sharing informed & competent information

• Create an exceptional client experience

• Being your client's advocate

• Diligent attention to all aspects of the experience

177 possible tasks seller and buyer agents routinely do on a typical real estate transaction PDF

198 possible tasks buyer agents routinely do on a typical real estate transaction PDF