Resources to Launch Ventures

Take a look at these various options to help you consider different ways to test your business idea through low to no cost options.

A handy tool that will give you an idea of how strong your early traction is.

A crucial aspect when building a product or service is to build part of it, measure how well it functions, then learn and go again.

A simple way to compare and prioritise which key features to include in an early stage product or service.

A simple way to compare and prioritise which key features to hone in on rather than trying to do them all which will drain your time and resources.

A MVP is a Minimum Viable Product.  You could also think about this as a Minimum Testable Product.  So what is the absolute smallest, simplest thing you need to build in order to test your assumptions.

A simple google sheet template to copy and use for yourself to forecast, track and monitor.

Total Addressable Market

Total Obtainable Market

Service Obtainable Market

3 key markets to understand.  The SOM will be linked to your customer persona or Idea Customer Profile (ICP).

Or know when to stop completely, or alternatively, when to starting scaling up.  Key decisions to know and be aware of, all based on facts to understand about your business operation/progress.

Total Addressable Market

Total Obtainable Market

Service Obtainable Market

3 key markets to understand.  The SOM will be linked to your customer persona or Idea Customer Profile (ICP).

What will be the sole thing that drives your business forward towards growth?  Understand your North Star metric.

A simple google sheet template to copy and use for yourself to forecast, track and monitor.

The Business Model Canvas is a strategic management and entrepreneurial tool, that allows founders to describe, design, challenge, invent, and pivot their proposed business model.  

Comprising nine key building blocks, the canvas allows the founder to explore, record and adapt the relationship between each block.  It forms the basis of a business plan, without the reams of paper, thus saving both time and resource.

Brought to you by Strategyzer.com

Know what you need to achieve success and the steps to get there.  Set yourself and your team meaningful OKR's.

What is and when will you know that you have achieved the right fit between what you have designed and made (your product) and your customers (your market)?

When communicating with key stakeholders or future investors, it is important to build an emotional connection based upon logic and credibility.  

Pitching can be a complicated and very personal process, that requires in-depth knowledge, skill, practice, practice and practice.  A startup business may have many pitch decks that have have been honed and tailored to the specific audience being delivered to.

The Emerge Team has therefore created an example of what could be included within a deck, with the caveat that this will change depending upon the reason for pitching and who the audience is.

Understand how to split your equity should you go down this investment route.

Cap tables are crucial to understand when seeking investment, otherwise you risk losing out.

Simple to understand but hard to master with clarity and proof. 

Search over 150million patent documents

Search government grants

Innovate UK

Considered capital

A national innovation programme that directly addresses the UK’s major social, health, and environmental challenges through the creation of impactful new start-ups. 

We’re for founders who understand real problems. Who come from all walks of life. With big ambitions to build solutions at scale.   

Mission Ventures is a consultancy powered by entrepreneurs. Our experts make it easy for industry leaders to learn from, incubate and invest in opportunities created by the Food Revolution. We provide insight, incubators, and investment programmes that reduce the risks you face when embracing high-potential growth opportunities.