ONE WEEK BEFORE
Your Book Fair

• Choose a date and invite teachers to a Book Fair Preview

• Present $5 off $20 teacher certificates to be used at the Fair

• Set up Classroom Wish Lists for each teacher

• Introduce eWallet and explain how it helps teachers build classroom libraries

• Invite teachers to recommend books on shelf-talkers

• Use book blurbs to call out popular titles—especially Fair exclusives—in online promotions, posters, and PA announcements

Raise awareness about All for Books, the giving program that turns donations from your Fair into books for children in need:

• Start a loose change drive

• Host a raffle or contest to benefit All for Books

• Announce that shoppers can round up purchases for All for Books at the Fair register (see instructions here)

• Choose a recipient for donations, such as students who couldn't participate in your Fair, an underserved school in your community, or a nonprofit focused on children's literacy

Use the social media assets linked above or write your own post to promote the Fair on:

• Classroom portals

• School social media

• District social media