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Director of Instruction/Player Development
Please note: This is not a real job opportunity. No employment or offers will result from participation in this exercise. This position is solely for practice and educational purposes. This is a fictional search based on a position we have filled through PGA ExecuSearch.
ABOUT PGA OF AMERICA COUNTRY CLUB
ABOUT PGA OF AMERICA COUNTRY CLUB
The private community of The Club lies on a lush 250 acres, just minutes from downtown. Sheltered climate provides gentle breezes, ideal year-round conditions for outdoor living, golf and recreational pursuits.
Designed by Rosen architects, the traditional clubhouse facility has luxury amenity offerings available to members and their guests, with every facility feature taking advantage of unparalleled commanding views complete with world-famous sunsets.
The golf course is a spectacular Jack Nicklaus Signature, private golf course that is consistently ranked among the best golf courses in the state. Every hole is framed by dramatic views, designed by nature masterfully to take full advantage of the spectacular topography. Fairways cascade up and down gentle slopes, weaving through preserved cultural sites with dramatic views at nearly every tee box and green. Sheltered from the strong winds that affect golf on many areas of the course, members and guests enjoy gentle breezes and year-round warm temperatures for ideal golf conditions in every season.
Our members enjoy the architecturally stunning men’s and women’s golf lounge, locker-room, and golf shop facility. In addition, members can workout at the Club’s exercise and fitness complex, which includes a 3-lane lap pool and 2 tennis courts. The spa & massage facility includes a restful open-air yoga studio for after-sport relaxation and rejuvenation. Surrounded by beautifully manicured tropically landscaped grounds, the facility also features an expansive event-lawn area with endless views for every type of entertaining and special events.
Club Details
Number of Holes: 40,000 rounds
Total Golfing Members: Approximately 450
Golf Operations Revenue: $7,000,000
Annual Merchandise Revenue: $850,000
Number of Carts: 75
Size of Golf Staff: 20+
Tournaments: 25 Annual Member Tournaments, 16 Annual Corporate/Charity Golf Outings
Instruction Facility:
Golf Performance Center with 2 indoor bays
Grass practice range with 32 stalls and a small rear golf instruction tee
Short Game Area & Putting green (6,000 sq. ft. green)
In-house is a Trackman and video system
POSITION OVERVIEW
POSITION OVERVIEW
Title: Director of Instruction/Player Development
Reports to: Director of Golf
Supervises: 2 teaching professionals
Key Criteria: The Director of Instruction/Player Development will fulfill the responsibilities listed in the essential job functions. Key areas of focus will be individual instruction, technology, group instruction, junior community, and gender-specific instruction. The leading candidate should have extensive knowledge and experience within these areas.
Four essential areas to be accomplished:
Ability to develop a strong all-encompassing instruction program for juniors and adults
Can develop staff through guest instructors and mentorship in the next 12-18 months
Can provide meaningful input and guidance on range project design and improvements
Can enhance technology to maximize the member experience in the next 12-18 months
ESSENTIAL JOB FUNCTIONS
ESSENTIAL JOB FUNCTIONS
Design, lead, and oversee a full-service golf instruction program for players of all levels including but not limited to: beginners, juniors, women, seniors, low handicap golfers, and special populations.
Hire, train, supervise, and mentor golf professionals in state-of-the-art player development techniques, teaching philosophies and programs, and club fitting.
Establish, model, and maintain standards of instruction for lessons, clinics, camps, and programs. Determine appropriate instructional aids and training equipment needed for an effective development program.
Oversee scheduling and use of practice facilities including the Learning Center, range, and putting green.
Responsible for departmental budget and scheduling staff.
High-profile member contact position. Must be visible, approachable, and service-minded with members, guests, and staff on a regular basis.
Design content club articles, website, and email marketing. Ensure timely subimttal, including but not limited to marketing and promotional materials for all instructional programming, “Tips from the Pros”.
Capture monthly instructional data. Report utilization of instructors and programs to the Director of Golf.
As schedule permits, play golf with the Club membership.
Provide assistance and service to members and guests during Club golf events.
Ensure the Learning Center and teaching equipment are well maintained.
Represent The Club in local, sectional, and national events.
Abides by all federal, state, and local laws and regulations, policies and procedures, Bylaws, House Rules.
Regular attendance is required based on business expectations and needs.
Any other duties as assigned and/or requested by Club management.
Attend meetings
Ordering supplies, process invoices
Additional administrative duties
SUCCESS FACTORS/JOB COMPETENCIES
SUCCESS FACTORS/JOB COMPETENCIES
Member Service - Exceeds member expectations at every opportunity
Team Player - Able to work with a diverse population of members and staff
Organized - Able to prioritize and meet deadlines
Commitment to Club Values
EXPERIENCE AND QUALIFICATIONS
EXPERIENCE AND QUALIFICATIONS
Including, but not limited to, the following:
Class A PGA/LPGA Golf Professional.
Bachelor’s Degree in Business, Education, or related field preferred.
3 years of experience in player development and instruction in a golf facility setting, including design and implementation of an instructional program for players of all levels.
Demonstrated ability to be a role model, lead people, and get results through others. Ability to plan, organize, and lead a successful player development program.
Above average playing ability preferred.
Management- the ability to successfully manage, motivate staff, and meet performance objectives.
Problem analysis and problem resolution at both strategic and functional levels.
Fluent English oral and written communication skills.
Solid business writing skills.
Working knowledge of MS Office, Outlook, tee time reservations software, and golf instructional programs.
Willing to obtain First Aid/CPR certification within 90 days of employment.
COMPENSATION AND BENEFITS
COMPENSATION AND BENEFITS
Compensation includes a base pay of $50,000 - $60,000 plus 70% of lesson revenue. The club offers an attractive benefits package to the successful candidate.
APPLICATION INSTRUCTIONS
APPLICATION INSTRUCTIONS
All applications MUST be submitted through the PGA of America's Career Services Department as described below.
Resume deadline is July 18, 2025 at 11:59 pm Eastern Time
Combine your cover letter, resume, references, and any supporting documents into one (1) PDF document with the following file naming convention: Last Name, First Name, PGAA Country Club, Director of Golf
Please address all correspondence to - Mr. Ken Ferrell, PGA | General Manager | PGA of America Country Club
Keith Soriano, PGA, Lucas Brick, PGA, and Stephen Limpach, PGA are the lead consultants for this search. Please contact them with any questions.
Email: ksoriano@pgahq.com
The employer does not wish to be contacted at this time
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