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Total estimated time: 45 minutes • Discussion Recap
Campaign types, workflows and recommended replies
Campaign types, workflows and recommended replies
In this module, we will review more tools of the trade. Texting happens in a pre-planned, deliberate and orderly fashion via campaign types, workflows, and recommended replies leading up to election day. Familiarize yourself with the Workflows and Recommended Replies and then learn about the political texting landscape.
The Political Texting Landscape
The Political Texting Landscape
Political texts like the ones sent by the Text Troop are legal: You do not have to "opt in" to be contacted, and each text is sent manually by a texter like you via a Peer-to-Peer client like TextOut!
On the other hand, you must opt in to receive political texts and calls sent by autodialer or robotexts. These texts generally come from a five digit number and are not sent one-by-one by a person. (Read: FCC rules regarding robotexts) In our engagement campaigns, we ask voters whether they will opt-in to these messages.
READ:
READ:
Campaigns Enter Texting Era With a Plea: Will U Vote 4 Me?
by Kevin Roose. The New York Times. Aug 1 2018.
LISTEN:
LISTEN:
Those texts and emails? They're not from your friends
by Briana Bierschbach. MPRnews.org. Sept 11, 2018
or
READ:
READ:
Vote.org makes every attempt to quantify our impact. Over the past two years, we have run a number of large-scale controlled experiments. Read more below.
Examining Privilege
Examining Privilege
DISCUSSION QUESTIONS
DISCUSSION QUESTIONS
What is your favorite type of campaign? Why?
What are some of the challenges you've faced in each type of campaign?
How have you used Recommended Replies in surprising ways to turn a conversation around?
Have you ever received a political text message? Did you respond? Did you find it effective?
Think through some of the text messages you've sent with OP. When did you receive the most positive responses?
Think of a future where the FTC or FCC limits political texting. What medium could we use to reach voters in a similar manner?
[EXAMINING PRIVILEGE] Which IAT did you take? What surprised you in your results?
EXTRA READING
EXTRA READING
Read: Can We Really Measure Implicit Bias? Maybe Not The Chronicle (article)
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