Design Foundations

The core principles of design: balance, contrast, hierarchy, rhythm, and unity

Typography — how to choose, pair, and use type to communicate clearly and persuasively

Color theory — how color creates mood, meaning, and brand identity

Branding fundamentals — what makes a brand cohesive and recognizable

Layout for print and digital: posters, flyers, ads, social media graphics

Creating persuasive marketing materials with a defined message and audience

Introduction to professional design software: Procreate and Affinity software

Graphic Designer — The most direct path from this class to a career

Brand Strategist — Develop the visual and conceptual identity of companies

Marketing Designer — Create campaigns and materials that drive action

Art Director — Lead the visual direction of projects and teams

UX/UI Designer — Apply design principles to apps and digital experiences

Creative Entrepreneur — Use design skills to market and brand your own venture

Guest designers and art directors sharing how they use these principles daily

Community design projects: create real materials for local organizations

Portfolio critique sessions with professional feedback

Field trips to creative agencies, design studios, or marketing firms