Daylight Saving Has 'Unhealthy' Behavior Consequences [Read More]
Marketing professor publishes research about health benefits of front food labels, studies impact of tweets in political campaigns [Read More]
Marketing professor finds customer loyalty has significant impact following customer data breach announcements [Read More]
A study of four emergency departments in the HealthlinkNY health information exchange showed access to patient EHRs markedly improves patient care [Read More]
Marketing professor’s research finds quasi-elitist social network within consumer review communities [Read More]
New research gives companies a ‘360-degree’ view of customer behavior [Read More]
New generation of digital shoppers [Read More]
Study foresees the future of shopping [Read More]
Research Identifies ‘Brand Mavens’ Transforming Retail [Read More]
Wall Street Journal: Key Customers for Start-Ups [Read More]
Impact of Advertising on Lottery Sales in the State of Texas [Read More]
The effect of university brand on apparel’s sales [Read More]
Social Media Investments Pay Off for Small Businesses [Read More]
Good Connection Between Social Media Fans And In-Store Spending [Watch] [Watch]