Toolkit Templates

This printable gives you an explanation of each 'P' along with space for you to fill in the relevant information specific to your project.

See the Social Marketing page for an explanation of why these are useful.

This printable template helps you figure out who you are targeting with your health communication.

• Supporting information is on the Segmentation and Understanding Your Audience pages.

• You can also download these Quick Reference Guide summaries of the Segmentation and Understanding your Audience information.

• Here is an example survey that you could adapt the help you segment your audience.

Utilising segmentation is a great way to understand your audience.

• Here is an example survey that you could adapt the help you segment your audience.

• You might find that the Living & Eating for Health segments (LEHS) we identified as a part of our research are relevant to your audience.

• You can also download this Quick Reference Guide summary of the Segmentation & LEHS information.

Having a clear campaign plan will help keep you on track and focused.

This template helps with setting a marketing budget and keeping track of your spending to ensure you stay within it.

This template helps plan the content you will produce to post on social media.