Currently HealthStart is utilizing many methods of communication to better reach their targeted audience. The first method they utilize are social media platforms such as, Instagram, Facebook, Twitter, and TikTok. The content shared on these platforms highlight what the foundation does, special events they are hosting, workshops, lessons/recipes, and internship blogs. Not only that, but they also use Youtube to host virtual workshops which allows them to spread their messages and lessons to a wider audience without having to physically attend a in person workshop. They also utilize various virtual methods of communication for meeting and special fundraising events. The next method of communication is in person delivery of services and lesson, such as their workshops and school curriculum delivered by teachers and staff. The last method of communication is another form of digital communication. HealthStart maintains a blog, where they discuss good nutrition, benefits of physical activity, and importance of sleep. Along with this they are also developing a mobile game focusing on how good nutrition and activity choices promote good health.
One of the methods that would help improve HealthStart’s communication with their targeted audience would be the translation of their services into multiple languages. While they are working to translate their services into Spanish, translation into other languages would help them reach more viewers in other parts of the United States and world. Along with this, translating their social media post into other languages would help them reach more of their targeted audience. To achieve this, recruitment of more interns who speak multiple languages would allow them to translate faster. They can also have these intern make social media post in different languages, during their internship take over posts. Finally, ensuring that their mobile game is available in other languages on or after launch would help improve the accessibility of the game and ultimately the spread of their message.