Offered at Liberty Hill & Legacy Ranch High Schools
The Marketing and Sales program of study focuses on occupational and educational opportunities associated with collecting information to estimate potential sales of a product or service and create campaigns to market or distribute goods and services. It includes applying data related to customer demographics, preferences, needs, and buying habits.
1st course: Principles of Business, Marketing, and Finance (1 credit)
2nd course: Marketing (1 credit) and Sports and Entertainment Marketing I (0.5 credit)
3rd course: Advertising (0.5 credit)/ Social Media Marketing (0.5 credit) and Sports and Entertainment Marketing II (0.5 credits)
4th course: Practicum of Marketing (2 credits) and Practicum of Entrepreneurship 1 (2 credits) and Statistics and Business Decision Making (1 credit)
LHISD Course Planning Guides for information including course descriptions and requirements.
Students have the opportunity to earn Industry Based Certifications. These certifications help students stand out in interviews, help students gain confidence in a subject area, and give students valuable experience in preparing for the level of rigor required for industry certification exams they may face in the future.
Associate Degrees:
Marketing/Marketing Management
Retail Management
Bachelor’s Degrees:
Business Administration
Marketing/Marketing Management
Fashion Merchandising
Master’s, Doctoral, and Professional Degrees:
Business Administration
Applied Economics
Business Analytics
Additional Certifications/Licenses:
Salesforce
Service Contract Providers