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6-8 | Business Proposition, Sketch and 90 second Elevator Pitch
6th-8th Grade Challenge Information
During natural disasters, delivering essential supplies is a race against time. This challenge becomes even harder when the medications must be kept cold. Although solutions exist for this problem, there are opportunities to develop better ones. In this Innovation Challenge, you will design a solution that makes it easier for emergency responders to deliver medicine and keep it from spoiling.
It's your team's job to Design a medical pack that can be used to deliver refrigerated medications in times of disaster. The medical pack should:
1. Meet the needs of emergency responders.
2. Be able to be delivered to any location in the affected region.
3. Keep medications cold for the duration of the delivery without freezing them.
4. Hold as much medication as possible while not being too heavy to deliver.
5. Be sturdy enough to prevent the medication containers from being damaged during delivery.
Chemical Spill
Due to the earthquake, a chemical spill has occured. Your medical pack must be able to sustain functionality being exposed to a chemical spill in addition the specifications stated above.
Products
There are five main parts to designing a solution and completing the Challenge. Although these parts are numbered from 1 to 5, you do not need to complete them one after the other. Sometimes, you will need to go back to parts that you thought were completed and change them based on your new thinking.
1. Understand the Challenge and Your Users
Read Article - Read Your Challenge. Be sure you have a clear understanding of the problem. Then do some market research to identify and understand the users - the people or organizations who need a good solution to this problem. What do users need in a solution? Why? What’s wrong with the solutions they have now?
2. Research, Design, Test, and Refine Your Solution
Design a solution to your problem. Brainstorm possible solutions to the problem. Be creative and daring. Your first idea doesn't have to be perfect. Create a model or prototype of your solution to test it and demonstrate that it will solve the problem. Your prototype can be a sketch or a 3D model that explains your solution. Test your design and get feedback, then make it better based on what you learn.
3. Develop Your Key Business Proposition
Use Article - Business Models to explain how your solution creates value for customers. Use Article - Key Business Proposition to help you work through this and answer the following questions: Who are your customers? Why do they need your design? How does your solution enhance what customers like about their situation and fix what they dislike? What type of business model will you use for your product?
4. Prepare and Practice Your Pitch
Develop a pitch to convince investors that they should fund YOUR solution. You should use the information you gathered/created in the previous steps, but don’t be surprised if you need to change things about your Key Business Proposition or solution design as you think about your pitch. Remember to explain why the problem is so important, how your solution will solve it, who will buy it, and why. Be sure to look at Article - How to Build a Pitch as well as Article - Pitch Judging , which is what investors will use to evaluate your pitch.
5. Complete Your Technical Brief
Keep track of how your group developed your product. Use Article - Technical Brief to reflect on your process, report on other ideas you considered, and discuss the mathematics and science you used while conducting research. Also, the Technical Brief is where you will describe the specifics of your solution and justify why and how it works.