Feedback gathering and analysis

Hear directly from your users

Setting up a contact e-mail and a phone number will get you only so far. Large websites and organizations rely on direct feedback from users, gathered at various points throughout key processes and flows. Furthermore, analyzing feedback is a challenge in itself - from sifting out the design feedback, all the way to automated high-volume analysis. I can help you in making sure your feedback gathering systems are listening and catching what matters most. Take a look at my services in this area:

Identifying feedback gathering points - it's not only about having a feedback page linked from your footer! Contextual feedback gathering relies on catching users and getting their opinion about particular processes and flows. I'll create a process flow and identify key feedback gathering points, and will suggest technologies and processes to match.

Systems for feedback handling and analysis - sometimes setting up ZenDesk is enough, but other times you need a more advanced and custom-tailored solution. Understand your needs better and allow me to create a full specification of your feedback gathering systems. I will also go out and identify external vendors, or coordinate the creation of the right solution with your developers.

Why work with me on feedback gathering?

As both a sociologist and a UX expert, I have the theoretical knowledge and experience to identify best feedback gathering practices. Going above the standard cycle of "contact form" to "ZenDesk" implementation, I will help you in creating a proper and comprehensive feedback gathering strategy, with its own goals and metrics.