Embedded Files
Problem Statement
Problem Statement
Globally around three thousand collisions occur within a year due to windshield glare from external factors such as headlight beams, street lamps, and sunlight. With an overflowing amount of light reflecting off a windshield, it prompts drivers to miscalculate a distance and delude a driver contributing to increased vehicle crashes.
ATTACK PATHS
ATTACK PATHS
Health and Safety: Drivers are hurt and even killed when the road activity is the greatest in the afternoon, causing hazardous outcomes of automobile crashes, putting millions of lives at risk as sun glare contributes to severe collisions.
Economics: The lack of solutions to this problem has led to professionals coming up with inferior solutions. Definite available solutions for consumers only range within higher prices. Accessibility is only sure to some consumers. With limited solutions, it costs car owners and drivers to withstand glare unsafely.
Technical Problems: Car owners and especially drivers are complaining about the durability of a windshield and the visibility. With windshields on the verge of complaints, it is clear there needs to be a better material tactic to have proper visibility and lasting car with no constant faulty repairs that need to occur.
Legal: People are suing because of a manufactured windshield that heightens the sense of glare with material that should be a violation and giant corporations that did the work unprofessionally.
Attack path: Health and Safety
Attack path: Health and Safety
Artifact 1:
Artifact 1:
Title:
Simple Solutions to Sun Glare Can Help Drivers Save a Life
Citation:
PR Newswire. (2018, April 24). Simple Solutions to Sun Glare Can Help Drivers Save a Life, Says Monge & Associates Law Firm. PR Newswire US.
Link to PDF:
drive.google.com/file/d/1mxtruV5qtYm9bvG8JDusRPONKxWE4oTu/view?usp=sharing
Abstract:
An abundant amount of sunshine reflecting off a windshield could cause drivers to miscalculate a distance, blind a driver, and even create “visual illusions,” which is an issue as it contributes to automobile crashes. With an increase of sun glare in the early afternoon, when drivers are more out, they are at risk of being unable to prevail a collision. A solution is to buy specifically designed glasses or to wait it out by pulling over if one can not take the glare.
Evaluation:
The artifact itself speaks on the fighting reasons that sun glare is dangerous for drivers, especially in the afternoon when road activity is at its highest. Being aware of the possible causes of sun glare and two standard solutions allows the team to justify existing solutions that can be available and reasoning to sun glare hazards.
Attack Path: Economics
Attack Path: Economics
Artifact 2:
Artifact 2:
Title:
Reducing glare
Citation:
Kolman, D. (2009). Reducing glare. Beverage Industry,100(7), 68.
Link to PDF:
drive.google.com/file/d/1x4BUdv459af8c_fvZhVOGq6QcwAeQBPy/view?usp=sharing
Abstract:
Some professionals have statistically seen the outcome of no visibility through the windshield and advise to repair any abrasions in the glass. Drivers have the possibility of fixing their posture and exposition of cars and the sun by quickly switching lanes to diminish the problem but not fully recover. After dark, glares have become an even detrimental factor as drivers do not only get tired but even distracted, catching drivers off guard, causing them to drift from the roadway.
Evaluation:
The article openly states other external factors that cause glares throughout the day and even in extreme weather hours. Statistical information states that in 2011 and 2013, an increasing number of drivers affected in glare-related crashes have become distracting and fatal, as 53% of drivers become the outcome of an accident quickly. Minimal solutions provide a vivid visual of safely reaching a destination; it does not solve the upcoming problem that elders and more than 79% of drivers can not easily benefit from simple solutions or adapt to them efficiently. Simple solutions range from lowering the speed limit, switching lanes, adjusting windshield tint, and even applying costly portable covers.
Attack path: Technical Problems
Attack path: Technical Problems
Artifact 3:
Artifact 3:
Title:
Kia Telluride, Subaru Forester Owners Complaining to NHTSA about Windshields.
Citation:
Seaman, K. (n.d.). CAR AND DRIVER. Kia Telluride, Subaru Forester Owners Complaining to NHTSA about Windshields. Retrieved September 21, 2020, from
Link to PDF:
drive.google.com/file/d/1a6M3ghvixZPKpOHBFpeZuqg7ATAEXIJi/view?usp=sharing
Abstract:
A series of customer disagreements and reviews when the Kia Telluride and Subaru Forester windshield has several defects. The company attempts to redeem themselves by reassuring customers with repairs, but customers demand more. The company’s windshields had improper durability and denied the driver a sense of security. Suppose a driver has no access to good visibility of the external occurrences, whether that be glare or severe weather. In that case, there is a higher probability of an accident occurring.
Evaluation:
The article clarifies that consumers who can not rely on their vehicle's most prominent part are more likely to end in an accident. A vehicle's windshield is what guides a driver safely from one destination to another. In 2019 over a hundred drivers had complained that when they drover over a speed limit of 30 and an object made contact with the windshield, it causes immediate damage. Drivers distracted by the damage were swayed to drift from the main road and cause an abrupt crash. Many car owners ended injured and with car damages. Consumers demanded applicable and reliable windshields to safely drive in any conditions with the actual material that could withstand glare and objects.
Attack Path: Legal
Attack Path: Legal
Artifact 4:
Artifact 4:
Title:
Porsche Settles Windshield Glare Defect Class Action Lawsuits
Citation:
21, A. (2019, July 13). Porsche Settles Windshield Glare Defect Class Action Lawsuits. Retrieved September 17, 2020, from https://topclassactions.com/lawsuit-settlements/consumer-products/353997-porsche-settles-windshield-glare-defect-class-action-lawsuits/
Link to PDF:
Abstract:
A company was sued because of the unsafe windshield glare their cars produced. The company settled and paid 50-175 dollars to every person that had the same reoccurring problems. Lawsuits involved a very distracting glare on the front windshield was so extreme that it inhibited the driver’s ability to drive. Based on the reflection of light from the unusually light-colored dashboards into the windshield and then into the drivers’ eyes, they can momentarily blind drivers or impair their ability to see the roadway.
Evaluation:
The article targets how even big companies gave handfuls of lawsuits over windshields for being unreliable when a slight glare is present, prompting pernicious crashes. The design of the windshield and the location of any glare immediately affects the driver. One company, in general, pushes the make of their windshields to be most reliable and anti-glare. However, various uprising lawsuits claim against the said statement and demand a new make no pay and a new design on any more developed cars with the windshield. After several years and more demands, the company eventually attempts a new design to satisfy clients. The windshield still on testing as it does not achieve a proper model for anti-glare efficiently.
MARKET RESEARCH
MARKET RESEARCH
The target audience is people who regularly deal with glare while driving. With that said, car owners and drivers experience this problem, but older people and those with eyesight issues, and people who drive more frequently on narrow roads are most at risk. To distribute the survey, we used multiple sites, including Reddit and Facebook. The survey will be distributed through many platforms to gain feedback from various ages that can drive and frequently deal with glare and, therefore, benefit from a product that will effectively combat the issue.
Chart 1:
Chart 1:
A focused concept ensures that those found within an older age group are more likely to experience glare more consistently throughout the day. The product should effectively benefit drivers within 41 and above due to depreciating eyesight and consistency in driving more often.
Chart 2:
Chart 2:
In order to consider glare is even an ongoing issue we asked recipients to verify if they even experience glare while driving at all. This ensures that the proper measures are takes in order to minimize the amount of responses to those that experience glare later on.
Chart 3:
Chart 3:
Glare is not a one time thing that happens once a day. Glare is an experienced issue that is encountered at various times of day. With that said, glare is not only experienced from the sun but also streetlamps and headlight beams. The product that will designed will remain focused on combating glare at any given moment of the day from any external factor.
Based on the survey results, many drivers confirm that they experience glare while driving and greatly benefit from a product that combats glare. When it comes down to glare, it is not explicitly referencing the sun. Many drivers agreed that they experienced the most glare at night and even late in the evening based on the survey. Glare can come from many external sources that include the sun, headlight beams, and even streetlights. Therefore it can be concluded why many drivers experience glare at any time of the day. The survey asked many drivers to rate the amount of disturbance that glare provides to a driver on a scale of 1; it is nothing to 10 to the point that they may need to stop. Based on individual surveys, mainly the targeted older drivers, they seemed to scale their glare levels past a seven and sometimes a 10, proving that the older the driver, the more significant the hazard is if they continue to drive without any solution properly combats the glare. The final survey’s question emphasized what a driver’s preference is to fight glare, and over 85% said that they would want the product to be installed within the windshield while the rest agreed for it to be portable.
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