Professor Andy Wong is an Associate Professor of Practice in Marketing and co-director of the Minor Program in Entrepreneurship and Innovation (EPIN) at the Chinese University of Hong Kong. He has also served as the Director of the Office of Admissions and Financial Aid.

Andy received his BBA and MPhil in Marketing from the CUHK, and PhD in Marketing from the University of Southern California. Prior to his pursuit of an academic career, Andy was an award-winning creative director at major advertising agencies including D’Arcy, FCB, JWT and M&C Saatchi. During his tenure as a creative director, he has won more than 60 awards at local and international award shows including the HK4As, Asian Advertising Awards, the London Advertising Festival and the New York Festivals. 

Andy’s research interest is in consumers’ perception of knowledge, stereotypes, and the use of consumption language. He has presented in major academic conferences including the American Marketing Association (AMA) Conference and the Association for Consumer Research (ACR) North American Conference, and published in influential academic journals including the EAA Advances in Advertising Research and the Contemporary Management Review.

Ms. Venisa Chu leads the sustainability transformation for the L’Occitane Group in the Asia-Pacific region, balancing the creation of social, economic, and environmental value. She is responsible for developing the regional strategy that led to the Group achieving B Corporation™ certification. With over 15 years of experience across sustainability, real estate, and technology, her expertise includes stakeholder engagement, business operations, strategic planning, and risk assessment across North America and Asia.

Venisa holds a Bachelor of Applied Science (Electrical Engineering) from the University of Toronto and an MBA from the Hong Kong University of Science and Technology.