This is an example of what a content calendar would look like for a brand like Sit By Me. There are different posts on this spreadsheet that are for each of the target markets we are trying to reach. For this application, we are targeting college-aged students, and young adults open to creating real-life connections. This could lead to business relationships or personal relationships which is why we are targeting Instagram and LinkedIn to promote this application while it is still in the developmental stage.

Throughout this course, we were tasked many different times to create planning sheets that will help us guide ourselves when doing clients' work. Whether it is creating a public relations campaign or crafting blog posts for the organizations that we are working for. In the document to the left, this is an assignment we worked on for Blue Waters Pool, we were crafting a public relations campaign for them, and we each had to write a planning sheet for this assignment.