Unit 7 - Social Psychology



Psychology 12 - Social Psychology

Module 74

The Fundamental Attribution Error

• How do we explain people’s behaviour?

• How do we explain our own behaviour?

Attitudes and Actions

• How do attitudes and actions work together?

Module 75

Conformity: Complying With Social Pressures

• Why do we conform?

• What is the effect of conformity on our behavior?

Obedience: Following Orders

• Why do we obey?

• What is the effect of obedience on our behavioUr?

Module 76

Social Facilitation

• Do others help our performance?

Social Loafing

• Do others hurt our performance?


• Are we individually responsible for our behavior regardless of context?

Group Polarization

• Why do we become polarized in a group?


• How can we avoid groupthink?

The Power of Individuals

• Can one person make a difference?

Cultural Influences

• How much influence does our culture have on our behavior?

Module 77


• What impact does prejudice have on people?

Module 78

The Biology of Aggression

• What is aggression?

Psychological and Social-Cultural Factors in Aggression

• Why do people become aggressive?

Module 79

The Psychology of Attraction

• What makes one person attractive to another?

Romantic Love

• What does it mean to be “in love”?

Module 80


• What does it mean to act selflessly?

Confl ict and Peacemaking • How can we get along with others?


This part of the course focuses on how individuals relate to one another in social situations. Social psychologists study social attitudes, social influence, and other social phenomena. AP students in psychology should be able to do the following:

• Apply attribution theory to explain motives (e.g., fundamental attribution error, self-serving bias).

• Describe the structure and function of different kinds of group behavior (e.g., deindividuation, group polarization).

Explain how individuals respond to expectations of others, including groupthink, conformity, and obedience to authority.

• Discuss attitudes and how they change (e.g., central route to persuasion).

• Predict the impact of the presence of others on individual behavior (e.g., bystander effect, social facilitation).

• Describe processes that contribute to differential treatment of group members (e.g., in-group/out-group dynamics, ethnocentrism, prejudice).

• Articulate the impact of social and cultural categories (e.g., gender, race, ethnicity) on self-concept and relations with others.

• Anticipate the impact of behavior on a self-fulfilling prophecy.

• Describe the variables that contribute to altruism, aggression, and attraction.

• Discuss attitude formation and change, including persuasion strategies and cognitive dissonance.

• Identify important figures in social psychology (e.g., Solomon Asch, Leon Festinger, Stanley Milgram, Philip Zimbardo).




Social Influence