Give a Webinar

What are some good reason to give a webinar?

• Influence a New Audience:

  • While webinars can certainly be helpful with an already supportive audience, they also are an opportunity to get in front of a new audience who may be less familiar with nuclear energy. Also, the potential for it to be recorded and posted among social media channels brings potential for content that can influence beyond the initial event. 

• Establish Expertise:

  • By delivering valuable content, you position yourself as an authority in your field and build trust with your audience

Keys to Success

Content

You will want to pick a topic you are particularly knowledgeable about. Creating a webinar can also serve as a good reason to deep dive into a topic you have been wanting to learn more about. 

Beyond having a topic, if you are using slides, you will need to create those as well. Best practices for slides include:

• Clarity of Delivery

  • One slide, one idea: Focus on a single key message or takeaway per slide. This keeps things clear and avoids overwhelming your audience.

  • Less is more: Limit text to concise bullet points or headlines. Let visuals and your narration do the heavy lifting.

  • Keep it simple: Avoid complex jargon or overly technical language.

• Design and Visuals

  • Clean and consistent design: Use or customize a theme for consistency in color, layout, and fonts

  • Readability matters: Make sure font is large and easy enough to read

• Delivery and Support

  • Slides complement, not replace: Your slides should act as visual aids, not a script. Don't just read the slides

  • Practice makes perfect: Rehearse your presentation with the slides to ensure a smooth flow and avoid awkward transitions

  • Proofread: Double-check your slides for typos or grammatical errors before presenting.

Platform

It is easiest to be a guest on another organization’s platform. This is much easier than creating your own and growing your own audience. The first step is simply reaching out to these organizations with an outline of the content you have to discuss should get the conversation going. Oftentimes they are looking for content to fill upcoming meetings. It will be helpful If you can share a good example of a previous presentation you have made.

Keep in mind whom a fitting audience may be when reaching out to other organizations. Highly technical or more niche industry topics might be better reserved for in-industry organizations. 

Some examples of potential hosts:

• In Industry

  • Generation Atomic

    • Contact: Matt Meyer 

  • NAYGN

    • Contact: Christine Fletcher 

  • Nuclear For Climate

    • Contact: Veeshesh Sunassy

  • ANS

    • Contact: Daniel Goldberg 

• Outside of Industry

  • Local Citizens Climate Lobby chapter

  • Organizations within your local University

  • Energy and environment focused nonprofits whom you have a connection

**One thing to note is that once you have created content for a webinar, you may deliver it to more than one audience!

Webinar Examples:

Renewables + Nuclear = An analysis of the DOE Liftoff Report

Public Attitudes Toward Clean Energy 2023 Nuclear Report Presented by Richard Ollington

Gerrit Bruhaug Presents on Nuclear Aircrafts