New documentary films featuring nuclear energy are being released with more and more frequency. Organizing an event to feature these films presents a unique advocacy opportunity. However, planning and preparation is needed to fill the seats.
Here are some great reasons why you should host a film screening:
Get in front of a new audience: Film screenings are a great way to gather an audience that is not necessarily familiar with nuclear. Films can be a fun social outing for individuals and with successful marketing you can build a large room of attendees eager to learn about nuclear.
Evoke emotions and connect: Films have the ability to tell stories that resonate with viewers on a personal level. This can help to create a deeper and more inspirational connection to nuclear energy.
Platform for discussion and interaction: Gathering an audience for a film screen provides a great setting to host a panel or Q&A session afterwards. Make sure you line up speaker(s) for after the film is over.
Important Steps
Secure a Venue
Locally owned theaters.
They may have a set fee, or portion of ticket sales.
University Theaters
Students or Student Organization may be able to reserve for free
Churches, Libraries, or Community Centers
Often can provide free space
Need to verify the A/V equipment, seating, and space is adequate
Outdoor public parks if you have your own equipment.
Decide on a film
Many films have screening fees but not all.
Some options to consider
Marketing
Online and Social Media
Facebook Events
If you can have an organization or group that already has an established audience act as hosts you will have a wider reach
Partnering w/ an established group will generate more interest
Personal Outreach - personal invitations to individuals and organizations is important to boost attendance.
Organizations:
Local nonprofits, especially ones that are interested in environment and energy.
Additional Draw Beyond the Film
Catering
Panel discussion
Giveaways worthy of showing up for