Practicum in Marketing

Practicum in Marketing (10 hour/week work requirement)

(Enrollment Based)

Course No. CTPMD

Semesters: 2; Credits: 2

Grades: 11 - 12

Prerequisite: Principles of Business, Marketing, and Finance

Recommended Prerequisite: One other course from the Marketing Cluster

Practicum in Marketing is a series of dynamic activities that focus on the customer to generate a profitable exchange. Students will gain knowledge and skills that help them to be proficient in one or more of the marketing functional areas associated with distribution, financing, marketing information management, pricing, product planning, promotion, purchasing, risk management, and selling skills. Students will integrate skills from academic subjects, information technology, interpersonal communication, and management training to make responsible decisions. The practicum course is a paid or unpaid experience for students participating in a coherent sequence of career and technical courses in marketing.

Practicum in Marketing + Extended Practicum in Marketing (15 hour/per week work requirement)

(Enrollment Based)

Course No.

Semesters: 2; Credits: 3

Grades: 11 - 12

Prerequisite: Principles of Business, Marketing

Recommended Prerequisite: One other course from the Marketing Cluster

Extended Practicum in Marketing is a series of dynamic activities that focus on the customer to generate a profitable exchange. Students will gain knowledge and skills that help them to be proficient in one or more of the marketing functional areas associated with distribution, financing, marketing information management, pricing, product planning, promotion, purchasing, risk management, and selling skills. Students will integrate skills from academic subjects, information technology, interpersonal communication, and management training to make responsible decisions.