About Us
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We see design + architecture as a process that empowers our clients to envision a future. Buildings may be fixed objects, but the process of building is in constant motion. Our goal is to help others imagine and then navigate the design and construction process.
Our approach begins with understanding the vision and needs of our clients in order to tailor our approach. We value honestly, clarity, and empathy and believe the best results come when everyone is aligned over the same goals. We invest time in knowing our partners and build trust in relationships so we can create meaningful forms and spaces.
From local projects to international commissions, we view each project as an opportunity to get t oknow a place and its people. Our hope is for each project to take on a life of its own, and to create designs that feel rooted and timeless.
Juan Jofre Lora is the Founder and Principal of Estudio Esmero, an Assistant Professor at Pratt Institute in Brooklyn, NY, and a Registered Architect in the state of New York and New Jersey.
Prior to founding Estudio Esmero, Juan worked for several renowned firms, including A+I, Tod Williams & Billie Tsien, Weiss/Manfredi, Studio Libeskind, and KPF. He has also participated in multiple public exhibitions, including as the Research Coordinator for OfficeUS, the American Pavilion at the 2014 Venice Biennale.
He was the inaugural recipient of the Fellow in Design at the School of Architecture in the University of Texas, Austin, where he taught graduate and undergraduate design studios and seminars, and in 2011 was named a Soros Fellow for New Americans.
Juan pursued his graduate degree in Architecture at the Massachusetts Institute of Technology (MIT) where he was the recipient of the Thesis Prize for his work on architecture in the Israeli/Palestinian conflict. Prior to graduate school, he attended the University of Cincinnati as a Darwin T. Turner Fellow and graduated Magna Cum Laude with a Bachelors in Science of Architecture.
He was born in Bogota, Colombia and immigrated to the United States in 1996.
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