The goal of this capstone project was to work with a local small business and assist them in improving their branding as well as marketing. I reached out to Park Row Cafe located in Salinas, CA to offer my services. I was put to work on projects they had been wanting to do but didn't have the time or experience. I worked on creating two logos for them, the Locals Corner logo and the Mujeres Market logo as well as marketing material; a banner, social media post, and poster.