The FIFA World Cup is the most prestigious sports tournament played every 4 years where fans from all over the world come together to watch their country compete for the prize. Each edition of the World Cup has a country that will become responsible for hosting the tournament and in 2026, the World Cup will be held in Canada, Mexico, and the United States. In this project, I will be redesigning this edition of the tournament's logo and other visual elements to improve its brand and the recognition it deserves.
Jorge Rivera is a graphic designer from El Centro, California graduating from California State University Monterey Bay in Fall 2023 with a B.S. in Communication Design. He looks forward to improving his skills and learning from others as a graphic designer after graduation.