Students will investigate various techniques for combining words, symbols, and images to visually represent concepts to convey messages. This is a hands-on, project-driven class where students will use 2D and digital media as tools for creative thinking and expression, while also mastering digital art presentations. Students are invited to think innovatively, meet project deadlines, and understand the key principles of effective art and design compositions.
Slow-looking through layers [intro to Photoshop]
Visual Communication as Historical Documentation
Elements & Principles of Design & Typography
Graphic Designers & Visual Culture
Understanding AI [ethical implications]
Photography Across Time [evolution]
Exposure Triangle [inner workings of the camera]
Photographic Compositions [living stories]
Experimental Photography [who we are]
Gestalt Theory
Symbols, Icons & Archetypes
Form and Function
Color Theory
Purpose, Intention & Impact in Storytelling
Understanding the content [diverse industries]
Reaching diverse audiences [accessibility]
Page Architecture [layout, grids, and style]
GOALS
The intentions of the course is to provide contextual and historical inspiration, as well as technical skills to fulfill the advancements of a tech-era. Digital projects will be planned, executed, reflected on, and critiqued by all students while focusing on aesthetic qualities. This will enable students to improve communication and understanding of the components of graphic design. The culmination of this course aims to create an e-portfolio that is representative of each students' knowledge, inspiration, and the function of their creations as part of visual communication.