Embedded Files
"I want to learn more about applying the tools of behavioural insights to help achieve our programme goals…"
Before diving in to this section, make sure you've checked out the below two resources...
Creating Behavioral Goals
Creating Behavioral Goals
A 30-minute guide to changing your program goals into behaviour change goals
1.3. Intro to BI accompanying workbook.docx.pdfWorkbook - Companion Tool
Workbook - Companion Tool
This workbook contains reflection activities and practice exercises designed to help you connect content to your programs and project.
Behavior Mapping
We can think of a social problem like corruption as an interactive system, and we can identify how a variety of stakeholders and behaviours interact to contribute to it. In these videos, we will demonstrate how to create a "behaviour map" — a representation of interacting behaviours that contribute to a social problem. You can use the Workbook below to follow along and create your our behavioural map.
1. Systems Thinking
1. Systems Thinking
A 10-minute intro to Systems Thinking, and how we can see complex problems as a system of behaviors
2. Behavioural Map:
A Worked Example
2. Behavioural Map:
A Worked Example
A short worked example of a Behavioural Map - what it looks like and what it contains
3. Develop Your Own Behaviour Map
3. Develop Your Own Behaviour Map
A 30-minute guide to developing your own Behavioural Map.
3.4. Mapping accompanying workbook.xlsxBehavioural Mapping Workbook
Behavioural Mapping Workbook
Open and download this workbook to create your behavioural map. This workbook can be used in conjunction with the behaviour mapping training videos above.
Solution Design
Effective solutions are grounded in an understanding of behaviors. A solution that doesn’t account for participants’ actual barriers and enablers may not be effective in changing behaviors. In these videos, we revisit the TESTS method for applying behavioural insights, learn how to identify barriers and enablers for a behavioural goal, and help you develop a behavioural science toolkit to create impactful solutions to social problems.
1. Intro to Solution Design
1. Intro to Solution Design
A 20-minute intro to Solution Design methodology
2. Solution Design Tools
2. Solution Design Tools
A recap of the COM-B behaviour change model, and a 15-minute overview of tools to help design you design behaviourally-informed solutions.
Page updated
Report abuse