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Meet the VP
Chamath Ranasinghe
LCVP Digital Experience
Digital Experience is a function focused on marketing the AIESEC products (oGX and ICX) and act as a support function for the front offices. We conduct physical and digital campaigns for product promotions and showcasing exchanges to open up the opportunities provided through AIESEC to the youth. If you are a passionate content creator and want to utilize your marketing skills first hand, this is the best function for you.
The first step of the journey of an exchange starts here
Actively use your designing and content creation skills
Opportunity to showcase your work in social media and online platforms
Improve your marketing knowledge and learn new marketing trends
Cooperate exposure
Engage in physical and digital marketing campaigns
Have a space to put your ideas forward
Digital Experience Team Roles & Job Description
Team Leaders
Art Director (01)
Create engaging online and offline static content for the campaigns
Provide content to graphic designers and assign tasks to them
Brand and Knowledge down scaling to graphic designers
Analyze current trends, manage overall visual aspects and maintain the brand tone (check for brand violations).
Weekly review with managers
Maintain synergy between specialists
Video Director (01)
Create engaging online and offline video content for the campaigns
Provide content to video editors and assign tasks to them
Brand and Knowledge down scaling to video producers
Analyze current trends, manage overall visual aspects and maintain the brand tone (check for brand violations).
Lead Journalist (01)
Provide content to design specialist.
Edit, proofread and manage written content
Responsible for handling product related blog articles
Weekly review with managers
Maintain synergy between specialists
Team Members
Graphic Designer
Creating graphical content for campaigns
Video Editor
Creating video content for campaigns (Mainly involves testimonials, After Movies, Promotional Content)
Content Writer
Providing captions and content for graphical and video content
Writing blog articles to be posted in national platforms
Photographer/Videographer
Do promotional and testimonial video and photo shoots
Shoot content to be provided for campaigns
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