In the classroom, my ultimate goal is to seamlessly bridge theory and practice. I strongly believe that education should be an engaging and dynamic process, so I strive to make the learning experience fun, interactive, and deeply relevant to the real world. However, engaging with marketing goes far beyond mastering strategies to simply drive profit; it carries a profound social responsibility. I actively challenge my students to confront the ethical dilemmas inherent in our field. We critically examine how our brand decisions and campaigns impact society and the planet at large. I am deeply committed to cultivating the next generation of business leaders who understand that true strategic success is only achieved when it is rooted in transparency, sustainability, and an unwavering respect for all human beings and our shared environment
Advertising (Spring I term)
Research Methods (Spring I term)
Marketing Management (MBA, Q1)
I am currently supervising students who are working on their Business Capstone Project