iKEEPSAFE REPORT: CYBERBALANCE IN A DIGITAL CULTURE

iKEEPSAFE REPORT: CYBERBALANCE IN A DIGITAL CULTURE

New data from iKeepSafe explores how cyberbalance impacts day-to-day life:

Distraction from digital devices is dominant concern for teens, tweens and adults.

Nearly half of teens (44%) report sleep deprivation due to digital devices.

One-third say digital device use has replaced an activity they used to love.

WASHINGTON DC - A study released today by iKeepSafe shows that both children and adults struggle to maintain a healthy balance using their digital devices. Cyberbalance in a Digital Culture reports that the biggest challenge to cyberbalance shared by all ages is "managing the distractions" created by digital devices. A full third responded that digital device use has replaced an activity they used to love.

Funded through a grant from AT&T, the study further indicates that tweens, teens, and adults self-report they do not get enough sleep and have challenges completing work/homework:

44% of teens admit they do to not get enough sleep because of digital devices

40% of teens don't complete their homework because of time with devices

37% of teens admit their devices interfere with day to day activities

30% of adults report their devices interfere with normal, everyday activities

25% of adults admit they don't get enough sleep because of digital devices

Findings also probed parent involvement and capacities to find: only half of adults feel confident that they are a strong positive role model or have a healthy cyberbalance themselves. Thirty-one percent of teens have no rules for digital device use, despite a 2013 study published in Pediatrics encouraging parents "to establish a family home use plan for all media."[1] Millennials are most likely to report disruption of normal life due to digital devices.

This report is based on a nationally representative survey of 1,003 of tweens (ages 8-12), teens (ages 13-18) and adults (ages 18+) conducted in September 2015. The study was conducted through an online survey, roughly 10 minutes in length.