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oLjuJNB0293mNTHSintip784 - Read and download Fred Lager book Ben & Jerry's: The Inside Scoop: How Two Real Guys Built a Business with a Social Conscience and a Sense of Humor in PDF, EPub online. Free Ben & Jerry's: The Inside Scoop: How Two Real Guys Built a Business with a Social Conscience and a Sense of Humor book by Fred Lager.

Ben & Jerry's: The Inside Scoop: How Two Real Guys Built a Business with a Social Conscience and a Sense of Humor by Fred Lager

Author : Fred Lager

Pages : 276

Publisher : Crown Business

Brand :

ISBN : 0517883708

Publication Date : 1995-5-16

Synopsis: The former CEO of Ben & Jerry's tells how two '60s holdovers built a single ice cream store into one of America's hottest companies. "Deftly and compassionately captures [Ben's] genius in all its entrepreneurial splendor...This tale will keep you entertained."--New York Times Book Review..

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