A graphic designer is a creative professional who combines art and technology to visually communicate ideas through images, typography, and layouts. They work on a wide range of projects, such as creating logos, designing websites, developing advertisements, and designing packaging to help clients inform and captivate their audience. 

Key responsibilities

• Creating visual concepts: Graphic designers develop visual concepts to communicate messages, often starting with sketches before moving to computer software. 

• Using design software: They use specialized software like Adobe Illustrator or Photoshop to create and edit digital art. 

• Developing layouts: They determine the arrangement of text and images on a page or screen, selecting appropriate fonts, colors, and images. 

• Collaborating with clients: They meet with clients or art directors to understand project requirements and present design concepts. 

• Incorporating feedback: They revise designs based on client and stakeholder feedback.