Internet Marketing Organized

Internet marketing requires an organized and consistent schedule.

• Editorial calendar

  • Frequency and times of 

    • Blogging

    • Event marketing

    • Facebook postings

    • Newletters

    • Product / service events

• Content bank

  • Document or spreadsheet repository of content ideas and strategy  

• Re-purposing content

  • Blog

  • E-newsletters

  • Google+

  • LinkedIn

  • Pinterest

• Measurements

  • Benchmarks & goals

    • Monthly website visitors

      • Time on site - average of how long users stayed on site

      • Pageviews - how many pages visited

      • Popular pages

      • Traffic

        • Organic search

        • Referral

        • Social media

      • Marketing automation

      • Site indexed confirmation by Google

        • Average Google rankings

        • Keyword recognition

    • Annual & Quarterly reviews

      • Conversions

Articles

• 12 Free Marketing Tools Every Small Business Owner Should Know About

  1. Mailchimp

  2. Referrals

  3. SEM Rush - competitive data

  4. Social media

  5. Hootsuite

  6. Snapchat

  7. YouTube

  8. Canva

  9. Sound Cloud

  10. SpyFu

  11. Missinglettr

  12. Google Analytics

• 6 Tips For Planning An Editorial Calendar

  1. Know key dates

  2. Think year-round topics as fillers

  3. Include all the details

  4. Plan the whole process

  5. Be flexible

  6. Think about the reader

• How to fill your blogs entire editorial calendar for a year

• Proving Marketing Impact: 3 Keys to Doing It Right

Also See

• Social Media Content Calendar

• Time Management