Zenfinanse.pl – Online Loan Comparison Platform (PL)

Purpose

Zenfinanse was created to make online lending more accessible in Poland. It provides up-to-date loan comparisons, essential repayment information, and actionable guides and insights for borrowers—all in a user-friendly, compliant format.

Technology Stack

Platform: WordPress with a fully custom theme and bespoke loan comparison engine

Chatbot: 'Zeniki' - built using Zapier + OpenAI + Google Sheets

Tracking: Affiliate-ready with performance metrics in place

Language: Fully Polish-localised, including forms, CTAs, chatbot, and legal copy

Key feature

Zeniki – The AI-Powered Loan Chatbot

Zeniki is a conversational chatbot built using Zapier, OpenAI, and custom workflows. Embedded on Zenfinanse.pl, Zeniki guides users through the loan selection process by asking a few simple questions—such as how much they want to borrow, for how long, and their preferred contact method.

Zeniki then recommends suitable offers based on the user’s input, pulling directly from the site’s product database and ensuring that all offers shown comply with current legal and financial regulations in Poland.

Zeniki’s Capabilities:

• Conversational data collection (loan amount, duration, email)

• Instant offer matching based on site’s current database

• GDPR-friendly opt-in via email collection

• Fully automated logic via Zapier + Google Sheets + OpenAI

• Professional tone and Polish-language support
  
  

Zeniki acts as both a lead generation tool and a user-friendly front-end, guiding users through decisions that would otherwise require navigating multiple pages or external tools.

Status

Live and operational: https://zenfinanse.pl

Zeniki is currently in production and serves as the first point of user interaction. Plans are in place to expand its logic, support dynamic affiliate feed integration, and increase automation across reporting and follow-up.