Sustainable mobility

Research Interests

  • Designing behavioral intervention strategies to influence short- and long-term travel decisions
    • Route and mode choices
    • Residential location choice
  • Fostering sustainable travel behavior
  • Promoting alternative fuel vehicle usage

Publications

  • Guo, Y., S. Peeta, "Impacts of Personalized Accessibility Information on Residential Location Choice and Travel Behavior", Travel Behaviour and Society, accepted for publication, 2019. [download]
  • Li, Y., Y. Guo, S. Peeta, J. Lu, Y. Li, “Impacts of Congestion Pricing and Reward Strategies on Automobile Travelers’ Morning Commute Mode Shift Decisions”, Transportation Research Part A: Policy and Practice, Vol. 125, 2019, pp. 72-88. [download]

Presentations

  • Guo, Y., Y. Li, S. Peeta, J. Lu, “Understanding the Impacts of Congestion Pricing and Reward Policies on Millennial Car Travelers in China”, 99th Transportation Research Board Annual Meeting, January 15th, 2020, Washington D. C., the U.S.A.
  • Guo, Y., S. Peeta, S. Agrawal, I. Benedyk, “Understanding the Impacts of Pokémon GO on Route and Mode Choice Decisions”, 99th Transportation Research Board Annual Meeting, January 15th, 2020, Washington D. C., the U.S.A.
  • Guo, Y., S. Peeta, S. Agrawal, and I. Benedyk, “Understanding Safety Implications of Location-based Augmented Reality Mobile Apps: Perception, Attitude, and App Usage Behavior”, 99th Transportation Research Board Annual Meeting, January 15th, 2020, Washington D. C., the U.S.A.
  • Guo, Y., S. Peeta, S. Agrawal, and I. Benedyk, “Integrating Augmented Reality, Gamification and Social Interactions in Mobile Apps to Influence Short- and Long-term Travel decisions”, INFORMS 2018, November 4th, 2018, Phoenix, Arizona, the U.S.A.
  • Song, Y., S. Agrawal, Y. Guo, S. Peeta, “Design of Interactive Driving Simulator Experiments to Understand Drivers’ Cognitive and Routing Behavior Under Real-Time Travel Information”, 15th International Conference on Travel Behavior Research, July 15th, 2018, Santa Barbara, California, the U.S.A.
  • Li, Y., Y. Guo*, S. Peeta, J. Lu, Y. Li, “A Stage Model for Mode Choice Decision-making Process under Congestion Pricing and Reward Strategy: A Case Study in Beijing”, 97th Transportation Research Board Annual Meeting, January 13th, 2018, Washington D. C., the U.S.A.
  • Guo, Y., S. Peeta, “Impacts of Interactive Accessibility Information Intervention Strategy on Residential Location Choice and Travel-related Behavior”, 96th Transportation Research Board Annual Meeting, January 13th, 2017, Washington D. C., the U.S.A.
  • Guo, Y., S. Peeta, “The Impacts of Interactive Accessibility Information on Residential Location Choice and Travel Behavior: An Experimental Study”, 4th Symposium of the European Association for Research in Transportation, September 11th, 2015, Copenhagen, Denmark.


Projects

  • Design of App-based Intervention Strategies to Influence Short- and Long-term Travel Decisions, Lyles School of Civil Engineering, Purdue University. (2014-2020)
  • Develop In-Vehicle Information Dissemination Mechanisms to Reduce Cognitive Burden in the Information-Rich Driving Environment, Center for Connected Automated Transportation, USDOT Region V University Transportation Center. (2017-2018)
  • Driving Simulator Based Interactive Experiments: Understanding Driver Behavior, Cognition and Technology Uptake under Information and Communication Technologies, NEXTRANS Center, USDOT Region V University Transportation Center. (2015-2017)
  • Information and Transportation Choices, Long- and Short-Term, that Link Sustainability and Livability – Phase II, NEXTRANS Center, USDOT Region V University Transportation Center. (2014-2017)
  • Information and Transportation Choices, Long- and Short-Term, that Link Sustainability and Livability, NEXTRANS Center, USDOT Region V University Transportation Center. (2013-2015)
  • Driving Simulator based Interactive Experiments: Understanding Driver Behavior, Cognition and Technology Uptake under Information and Communication Technologies, NEXTRANS Center, USDOT Region V University Transportation Center. (2012-2015)
  • Driving Simulator Laboratory: Traveler Behavior Modeling and Interactive Experiments to Address Mobility and Safety Needs, NEXTRANS Center, USDOT Region V University Transportation Center. (2012-2015)

Current Studies

Please contact me if you want to know my current research in this area.