Scaling Marketplace Data Science

I led Marketplace Data Science at DiDi and grew the team from 7 to 22 people, supporting marketplace strategy, technology, and pricing.

Scope and role

The team worked across supply-and-demand analytics, subsidy evaluation, and experimentation. My role combined team development with the direction of data science work supporting marketplace decisions.

Areas of work

Improved supply-and-demand analytics for marketplace decisions. Built a repeatable workflow for evaluating subsidy efficiency. Strengthened experimentation practices across the Ride-Hailing Business Group.

Outcomes

Expanded the team from 7 to 22 people and developed repeatable analytical and experimentation practices supporting marketplace functions.

Leadership perspective

This experience brought together people leadership, business context, and methodological judgment across strategy, technology, and pricing teams.