Viral Transport Media (VTM) Kits Market Revenue was valued at USD 1.2 Billion in 2024 and is estimated to reach USD 2.5 Billion by 2033, growing at a CAGR of 8.8% from 2026 to 2033.
The global Viral Transport Media (VTM) Kits market was valued at approximately USD 1.75 billion in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 8.5% from 2023 to 2030. The increasing demand for viral diagnostic testing, particularly in the context of the ongoing monitoring of infectious diseases, is contributing to the expansion of this market. VTM kits are crucial for the collection, preservation, and transport of viral samples, particularly for diagnostic purposes in molecular testing. As a result, the market is witnessing significant growth, driven by technological advancements in diagnostic techniques and increased adoption of VTM kits in various healthcare sectors, such as hospitals, diagnostic laboratories, and research institutes.
Regionally, North America holds the largest market share, with a value of USD 700 million in 2022, largely due to the well established healthcare infrastructure, high demand for diagnostic testing, and ongoing research efforts. The market in Europe follows closely, valued at around USD 500 million in 2022, as the region continues to implement enhanced testing protocols and monitoring measures for various infectious diseases. The Asia Pacific region is anticipated to witness the fastest growth, with a CAGR of 9.5% during the forecast period, owing to rising healthcare investments, an increase in disease surveillance programs, and improving healthcare infrastructure in countries such as India and China. Latin America and the Middle East & Africa regions are also showing promising growth, albeit at a slower pace compared to other regions due to varying healthcare access and economic factors.
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BD
Atlas Medical
Biologos
Cardinal Health
Charm Sciences
COPAN Diagnostics Inc.
CPT Medical
Gentueri
Inc.
LaunchWorks
Puritan
Rhino Diagnostics
Teknova
Thermo Fisher Scientific
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By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Global Viral Transport Media (VTM) Kits Market
Pre-filled VTM Kits
Non-pre-filled VTM Kits
Tube
Swab
Transport Medium
Diagnostic Laboratories
Hospitals
Research & Development
Others
Healthcare Providers
Diagnostic Centers
Research Institutions
Pharmaceutical Companies
Direct Sales
Online Sales
Third-party Distributors
US (United States, US and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
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1. Introduction of the Global Viral Transport Media (VTM) Kits Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Global Viral Transport Media (VTM) Kits Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Global Viral Transport Media (VTM) Kits Market, By Type
6. Global Viral Transport Media (VTM) Kits Market, By Application
7. Global Viral Transport Media (VTM) Kits Market, By Geography
US
Europe
Asia Pacific
Rest of the World
8. Global Viral Transport Media (VTM) Kits Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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