Editorial Review Boards: 

1. Production and Operations Management, 2025-present

2. Journal of the Academy of Marketing Science, 2025-present.

Other Service

1. Committee member of The Centre for Information Integrity and the Internet (IN-cube), Nanyang Technological University

2. Reviewer of Research Grants Council (RGC) of Hong Kong

3. John A. Howard/AMA Doctoral Dissertation Award Reviewer (2025)

4. Ad-hoc Referee: Management Science, Production and Operations Management, International Journal of Research in Marketing, European Journal of Operational Research, Journal of Business-to-Business Marketing.

Lecturer

1. Marketing Research (MSc Marketing Science, Nanyang Technological University) 2022-present

3. Marketing Analytics (undergraduate, Nanyang Technological University) 2022-present

4. Market Intelligence (undergraduate, Nanyang Technological University) 2020-2022

Invited Workshops

1. Panel Data and Causal Inference (Zhejiang University) June 2022