Xiaolin Li, Clarice Zhao, and Mengze Shi, "Incentivizing Mass Creativity: An Empirical Study of Online Publishing Market"
Xiaolin Li, Raghunath Rao, Om Narasimhan and Xing Gao, "Stay Positive or Go Negative? Memory Imperfections and Messaging Strategy".
Jingcun Cao, Xiaolin Li and Lingling Zhang, "When are Images Not Enough? A Machine Learning Approach to Understand the Effect of Image-Text Congruence".
Xiaolin Li, Om Narasimhan, and George John, "Ex-post Modifications in Procurement Auctions: Theory and Evidence".
Xiaolin Li, Ranjan Banerjee, Om Narasimhan, and George John, "Understanding Incentive Pay for Upstream Sales Subunits: Theory and Evidence".
Fereshteh Zihagh, Xiaolin Li, and Brian Ratchford, "Structural Embeddedness and Business Partner Selection: A Network Perspective".