# Privacy Policy for WordTrails
**Effective Date:** August 1, 2026
**Last Updated:** August 1, 2026
WordTrails ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how your information is collected, used, and safeguarded when you use our mobile application and web application **WordTrails** (the "Service").
Please read this Privacy Policy carefully. By accessing or using WordTrails, you agree to the collection and use of information in accordance with this policy.
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## 1. Information We Collect
### A. Personal Data Provided by You
When you sign up or log in to WordTrails via Google Sign-In or Email/Password Authentication, we may collect:
* **Account Credentials & Identifiers:** Display Name / Nickname, Email Address, Profile Avatar/Photo, and Firebase User ID (UID).
* **Referral Data:** Your generated unique Referral Code and redeemed referral codes.
### B. Gameplay & Progress Data
To provide cloud synchronization and leaderboard ranking, we collect and store:
* In-game Coin Balance and POIN (Points).
* Unlocked Badges and Achievement Milestones.
* Topic & Sublevel Completion Progress.
* Purchased Ads Free package status and volume settings.
### C. Automatically Collected Technical Data
When you access the Service, our third-party SDK partners (such as Google AdMob and Firebase) may automatically collect:
* Mobile Device Type, Operating System Version, and Language Settings.
* IP Address and Approximate Geolocation.
* Advertising Identifier (Google Advertising ID / IDFA).
* App Crash Reports and Performance Telemetry.
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## 2. How We Use Your Information
We use the collected information for the following core purposes:
* **Cloud Progress Synchronization:** To back up your coins, badges, topics, and settings so you can recover your progress on any device.
* **Leaderboards & Social Ranking:** To display your nickname and total POIN on global daily and all-time leaderboards.
* **Referral Reward Program:** To credit 75 Coins to inviters and 35 Coins to invitees upon valid referral code redemption.
* **Advertisement Delivery:** To serve Banner, Native, Interstitial, and Rewarded Video Ads through Google AdMob.
* **Customer Support & Service Improvement:** To respond to player inquiries and optimize game performance.
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## 3. Third-Party Services & Analytics
WordTrails integrates trusted third-party services that may collect information used to identify your device:
* **Google Firebase Authentication & Cloud Firestore**
*Used for account authentication and cloud data storage.*
[Google Privacy Policy](https://policies.google.com/privacy)
* **Google AdMob (Google Mobile Ads)**
*Used for serving in-app advertisements and rewarded video ads.*
[AdMob Privacy Policy & Opt-Out](https://policies.google.com/technologies/ads)
* **Google Play Services**
*Used for app distribution and in-app purchase validation.*
[Google Play Services Privacy Policy](https://policies.google.com/privacy)
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## 4. Data Storage & Security
Your data is stored securely using **Google Cloud Firestore Database** with industry-standard encryption protocols during transit and at rest. While we make every reasonable effort to protect your data, no method of transmission over the internet is 100% secure.
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## 5. Children's Privacy (COPPA & GDPR Compliance)
WordTrails is designed as a family-friendly educational word puzzle game suitable for general audiences. We do not knowingly collect or solicit personal information from children under the age of 13. If you are a parent or guardian and believe your child has provided us with personal data, please contact us immediately, and we will promptly remove such information from our servers.
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## 6. Account Deletion & Data Control
You have the right to access, update, or request the deletion of your personal data at any time:
* **In-App Sign Out:** You can sign out of your account via the **Settings** menu at any time.
* **Data Deletion Request:** To permanently delete your account, game progress, and personal data from our Cloud Firestore database, please send an email to **pixelattedesign@gmail.com** with the subject line *"Account Deletion Request"*. Your request will be processed within 7 business days.
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## 7. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. Any changes will be posted on this page with an updated "Effective Date". We encourage you to review this policy periodically for updates.
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## 8. Contact Us
If you have any questions, feedback, or concerns regarding this Privacy Policy, please contact us at:
* **Email:** pixelattedesign@gmail.com
* **App Name:** WordTrails — Guess, Learn & Explore Word Puzzle Game