WhatsApp Business is a totally independent tool designed for the official WhatsApp client. Its task is to manage various aspects of your business account so customers can get in contact with your business via WhatsApp chat. The only requirement is that you register to gain official WhatsApp Business status.

What's really most exciting about this app is that it can coexist on the same Android device as the original official WhatsApp client. Each operates in parallel with different accounts and telephone numbers associated with them.


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The difference between WhatsApp and WhatsApp Business is what information is shown to the people you're communicating with. In WhatsApp Business, you can display catalogs and basic business information to streamline communicate with your customers.

The main difference when comparing WhatsApp vs WhatsApp Business is that WhatsApp is an app for personal messaging. In contrast, WhatsApp Business is for businesses to communicate with customers and clients on their contact lists. WhatsApp Business has marketing features like product catalogs and away messages for professional use.

Then, you can add an image, working hours, website, and physical address to your profile to present your business. Another great feature is the ability to create a product catalog within the WhatsApp Business app to showcase your products. It can include images, prices, and even links back to your site. The catalog can also be shared as one dedicated link.

In summary, the main difference between WhatsApp and WhatsApp Business is that the former is strictly for personal communication while the latter gives you some marketing tools. WhatsApp Business is a free option for small local businesses looking just for a way to answer questions and take orders via chat.

You also get many additional features on top of WhatsApp Business that open up huge opportunities for marketing communication such as the ability to add WhatsApp messages as a step in your automations. To use WhatsApp for business for large campaigns and to scale your company, connecting to the API is for you.

A WhatsApp Business account is an account using the WhatsApp Business App. It offers a business profile and marketing tools such as broadcasts and automated replies to help businesses communicate with their contacts and customers.

What you might not know about are the different accounts WhatsApp offers to help businesses get in touch with those 2 billion users. A business account in WhatsApp means you can create branded profiles to give customers extra information about your business, such as your website, a brief description, the office hours when a customer can expect a response, and more.

The main difference between WhatsApp Business vs. WhatsApp is that the business solution offers a free app for small businesses and a paid API solution for larger ones that allow businesses to use rich messaging to communicate with users. Standard WhatsApp messaging is only a person-to-person solution for personal communication.

Businesses own and operate WhatsApp Business accounts themselves. You can set up a verified (optional), branded profile and use it to chat with WhatsApp users that have opted in to business communications.

Speaking of large customer bases, the WhatsApp Business app has a feature called Broadcasts that ups your business messaging efficiency by allowing you to contact up to 256 users simultaneously.

WhatsApp Business can automatically send greeting messages to new users, away messages outside of business hours, and quick replies to frequently asked questions.

The other option for businesses is the WhatsApp Business API, also known as the WhatsApp Business Platform. This solution is for large businesses and independent software vendors looking to integrate WhatsApp messaging into their own products. It's designed to handle much larger conversation volumes.

With WhatsApp Business API you need to verify your business before you can start engaging with your customers at scale, meaning WhatsApp reviews the business account. If they approve, you:

Standard WhatsApp is a user-oriented WhatsApp account for individuals to send messages worldwide. A standard account in WhatsApp lets people sign up via their phone number in the WhatsApp app and get an account linked to their number.

When you no longer want to use the WhatsApp Business account with Azure Communication Services, you can select the account and click the Disconnect button. This option disconnects the account from Azure Communication Services but doesn't delete the account and the account can be reconnected later.

WhatsApp is also rolling out non-transactional notifications. Non-transactional notifications open the door to more personalized customer engagement and cross-sell and up-sell opportunities. Previously, outbound communications were limited by a 24-hour session window, which meant companies had to find a way for the customer to trigger proactive conversations. Now, businesses can initiate conversations and start new engagements with existing customers, too.

2.Make sure that you have enabled the Quick Replies feature in the Business Settings of your WhatsApp account. To do this, go to Settings > Business Settings > Quick Replies and toggle the switch to ON.

I also have this problem. I have iphone 11 with updated iOS 16.3.1 and latest version of Whatsap. But WhatsApp support offered no solution except to update my IOS and app.Very disappointed in their response! This is also making my business extra difficult and time consuming to operate.

Same here, I am using an iphone 12 with ios 16.0 and the latest version of WA Business. I can create the quick reply, hit save and I see it added to the list of quick replies, but when I go back to the chats it is not available. Go back to the list of quick replies and it is gone. I have tried ten times to create replies and the same happens. Tried reinstalling whatsapp and it keeps happening. Please help!! This is a huge deal for our business, we need them working!

But this latest version of WhatsApp desktop for Mac, going by the apparent account of most users including myself, is simply broken. It overhauls the entire UI and not in a good way; the look and feel of the app is frankly hideous and this "update" has turned WhatsApp desktop into an app I and many others simply do not recognize. I have already listed several bugs in a separate post here but the overwhelming consensus seems to be that this "new" version is infuriatingly, unacceptably, shockingly bad.

Delete the desktop app. Users of a service or product can send no greater a sign of disapproval than to stop using that product. If less people use their (desktop) app, Meta will surely have to reflect/respond. We want to use the app but how can we if it's broke?

my whatsapp business app is crashing, whenever i try to open the app it comes back to home screen and the app is not getting open. I have tried restarting the phone and reinstalling the app but not working. I am using i phone 11

I have contacted to apple and whatsapp both the issue is with whatsapp all the iphone users of whatsapp business app who have updated the app to the latest version are facing this issue and and whatsapp has send confirmation that this is the issue at their end and they are working on it.

my whatsapp business app is crashing, whenever i try to open the app it comes back to home screen and the app is not getting open. I have tried restarting the phone and reinstalling the app but not working. I am using i phone 13

Fortunately I had desktop version synced just before the update !! Though WA business is not working on phone ! But am able to use on laptop till we receive another update to resolve crashing issue on phone!!

WhatsApp Business is a standalone app. It helps businesses to easily communicate with their customers. This app version offers several features for businesses to improve their customer interactions and expedite query resolution.

No. WhatsApp has been very clear that sending unsolicited bulk sales messages is not allowed, and this is grounds for your account to be closed. The business app is there to personally interact one-to-one with individual customers.

As WhatsApp cements its dominance in the online messaging space, businesses are increasingly discovering that they, too, can take advantage of it since their customers already have WhatsApp installed on their phones. But the regular WhatsApp is not optimized for businesses, so Facebook brought out a WhatsApp Business version to address the shortfall. But how do you use it? And what benefits does it offer small businesses? 006ab0faaa

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