Definitely. There are people who are skeptical about internet marketing and how it can help their business but avoiding this powerful technique can deny your business access to media where the majority of consumers go to first and at all hours of the day.
Paid advertising should help you to get some results immediately. If you dont want to use paid ads because of a low budget results will depend on the strength of the competition and effectiveness of your content marketing and SEO (search engine optimisation). Building an email list and seo requires persistence and patience. If youre in a less competitive marketplace you may see some results quickly (in 2 to 3 months) but its more likely to take longer. This is commonly found to be six months to a year before you reach your traffic and conversion objectives.