Over 25 years of experience leading creative and multidisciplinary teams in marketing, television, music, and gastronomy.
Specialist in planning, execution, and operational excellence for regional and global projects.
Background in the audiovisual industry (Sony, A&E, History Channel, Lifetime), managing On-Air promotions, launches, and content strategies for Latin America and Brazil.
Experience in large-scale and corporate events, including music launches, festivals, and brand activations.
Proven track record:
✅ 100+ high-impact campaigns and projects successfully delivered
🎯 Strong leadership in creative teams and client communication
🏆 Multiple PROMAX Awards in marketing and audiovisual promotion
🌎 International experience working with teams and clients across the U.S., Europe, and Latin America
Creative Leadership & Strategy: Leading multidisciplinary teams, developing creative concepts, and designing integrated communication and marketing strategies.
Project & Campaign Management: Coordinating advertising campaigns, On-Air and multiplatform launches, branding, visual identity, and large-scale/corporate events.
Audiovisual Production: Expertise in TV promotion, original content, channel branding, and On-Air production for global brands (Sony, A&E, History Channel, Lifetime).
Event & Brand Activation: Organizing music festivals, BTL/ATL activations, product launches, and live brand experiences.
Communication & Copywriting: Developing advertising narratives, audiovisual scripts, press releases, and storytelling in English and Spanish.
Digital & Design Tools: Proficient in Adobe Creative Suite (Premiere, Photoshop, Illustrator, After Effects), audiovisual production tools, and collaborative platforms (Google Workspace, Slack, Trello).
Multilingual Skills: Fluent in Spanish, English, Italian, Portuguese, and French, applied in international professional contexts.
Breaking Bad's Release Campaign for A&E Channel