Welcome

vcruz 'at' alumni.stanford.edu

I am currently working as product manager + UX designer at Gokhale Method Enterprise for our SpineTracker wearable, which helps people find relief from back pain through posture re-education. Find out more about SpineTracker on its project page!

I am seeking new opportunities as a product manager or user experience (UX) designer. Please check out my projects page to see what I've been working on!

I attended Stanford University and majored in computer science with a concentration in human-computer interaction (HCI).

I work at Gokhale Method Enterprise, which is a Palo Alto-based company that aims to help people with back pain find relief through posture re-education. I am Product Manager + UX Designer for our SpineTracker wearable. I coordinate efforts of software, hardware, and teacher user teams (across 4 countries), make sure we’re on track to meet goals, and decide and prototype new features.

Prior to the Gokhale Method, I worked at The Stanford Daily as the Chief Revenue Officer. My tasks included leading the business team (which handles various outreach and revenue initiatives), managing advertising (print and digital), and directing the University yearbook’s production. Overall, I managed about 24 students who are spread across 4-5 projects. This role challenged me to 1) balance my time across many projects and teams, 2) brainstorm high-level ways to maintain The Daily’s financial stability and implement low-level executions of these ideas, and 3) navigate the logistic and creative pursuit of publishing a large product.

Each state has something beautiful to offer, and although I’ve spent much of my life in California, I’ve had the opportunity to see all 50 states alongside my family! We covered the contiguous states in a series of road trips, with our biggest trip ticking off 16 states.

I play a lot of competitive ultimate frisbee, and captained Stanford’s women’s team, Superfly, to a National Championship title in 2016.

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