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Post date: Sep 5, 2014 2:27:41 PM
Here’s a question we get a lot: “Is it okay to run multiple tests at the same time on a page or across pages and if so, how should it be done to ensure valid conclusions?”
It’s a great question, but the response will be different depending on who you ask. Mathematically speaking, there are significant risks to your results (and ultimately your performance metrics) if you don’t carefully consider your options and their respective outcomes.
Read more here for the whole blog post.
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