To show potential clients you’re a trusted travel pro with the expertise to make travel planning easier and better for them means your content ideas for travel agency has to go beyond posting about National Days, or “this versus that” graphics.
Focus on content that speaks to your value and highlights you in action, doing your awesome online travel advisor thing. Here are 10 post ideas to get you started.
Post a 1-Clip Reel
Film a 10-second Reel of you at your desk, taking a walk or at a resort paired with a killer hook to grab attention like:
• “Here’s what Expedia won’t tell you about planning that [honeymoon/family trip]
• “Everyone recommends [hotel] for (honeymoons). Here’s why I don’t...”
• “I’m in your feed because you’re planning a trip to [destination]. Here’s how I can make it better:
Share a Client Testimonial
Share a testimonial with kind words from a client highlighting just how valuable you are in the travel planning process.
When your clients become your biggest cheerleaders!
Huge gratitude to [insert client first name] for their glowing words about their recent travels to [insert destination]. Check out what they had to say:
[Insert testimonial]
Feeling the love and can’t wait to plan more epic adventures together!
Share A Useful Travel Hack
Share your own personal travel hacks. Not the generic stuff like “pack sunscreen”, share the things you actually do that would be helpful to others. Use this caption below as inspiration.
Summer packing tip coming at you.
Save this post for later 📌
✅ When in doubt, pack neutrals and solids that coordinate well together.
✅ Since it’s summer, stick to light and airy fabrics that don’t take your too much space.
✅ Skip bulky purses and bring packable bags and purses instead.
✅Wear bulky items like sneakers and jackets on the plane
Do you have any packing hacks? Share below.
Share what you’re working on
What trips are you working on right now? People love to work with in-demand professionals. Copy the caption idea below and customize it to fit your business.
Next stop, [insert destination your clients are visiting next]
My clients are counting down the days to ___ [touring the ancient ruins/relaxing at top wellness resorts] this Fall!
Two things I made sure were in their itinerary: ___ [insert something they’ll be doing], and ___ [insert something else they’ll be doing]
They are ___ [looking for quiet time/big outdoorsy people] so I know they‘ll enjoy every minute
Do you have any Fall plans?
Compare Your Services To A Big Booking Engine
Create a carousel that educates your audience on the difference between booking with you versus booking themselves online. The first slide should have a hook that grabs attention like the one below:
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Original Source: https://bit.ly/3ZicEQ1